POWER & STORAGE

Neither of these phones has expandable storage, so you’re stuck with whatever capacity you plump for from the beginning – that’s what cloud storage is for, right? – but Apple trumps the Pixel with its 256GB option, which is most likely more than you’ll need. As for sheer grunt, the iphone comes out on top in benchmark tests thanks to its bespoke A10 chip, whereas the Google phone is using the same off-the-shelf Snapdragon silicon that all its rivals have to choose from. That doesn’t make it a weakling, though – it chomps through anything you throw at it with ease – but it’s the iphone’s custom-made muscle that comes out on top here.