Stuff (UK)

The Ultimate Immersive Experience

Only Philips combines the two most immersive TV technologi­es of 2017. Here’s why

-

OLED is the stuff of televisual legend. Why? Because it works in a fundamenta­lly different way to every other TV technology out there. And because of that, it’s better.

LCD and LED TVS require a backlight in order to create an image bright enough to watch across the room. With OLED, the pixels that make up the TV image create their own light, so no backlight is required – which means when one of them is off, it’s black. Not greyish, not ‘hey, that’s pretty dark’ – completely black.

Better blacks means better picture performanc­e. Colours pop as contrast ratios spiral up towards infinity. No backlight also means less bulk, so OLED screens can be incredibly slim – often just millimetre­s thick.

Philips has taken the latest OLED technology and elevated it even further. Its two razor-thin OLED models, the 901F and 9002, both support HDR (High Dynamic Range) video, which means with the right content their brightness and colour performanc­e is more realistic and lifelike than ever. Both feature the latest picture-processing technologi­es, and both offer Google’s Android TV OS, all wrapped up in a premium European steel and glass design. But the jewel in their crown is undoubtedl­y Ambilight.

THE BIGGER PICTURE

Philips’ dimension Ambilightt­o your technology­viewing by adds shining anotherlig­ht from LEDS along the back edges of the TV on to the wall behind it. These lights replicate what you’re seeing on-screen in real time, creating a wash of colour that expands far beyond the TV’S bezel. It’s designed to add atmosphere to the on-screen action, inviting you into the viewing experience and making the screen appear larger than it really is. Only Philips TVS offer Ambilight, and in the 901F and 9002, the technology is combined with OLED to create a TV experience like no other. Vivid colour, both on the screen and beyond it: it’s a whole new definition of immersion. To find out what OLED and Ambilight can do, we invited two Stuff readers to have the ultimate immersive experience in real life – and then experience it on a Philips TV. Read on for more…

 ??  ?? PHILIPS 9002 The all-new 9002 has Philips’ latest P5 Perfect Picture Engine processing and Ultrahd Premium certificat­ion for a truly bleeding-edge televisual experience. Rear-firing triple-ring speakers with DTS HD Premium ensure it sounds as good as...
PHILIPS 9002 The all-new 9002 has Philips’ latest P5 Perfect Picture Engine processing and Ultrahd Premium certificat­ion for a truly bleeding-edge televisual experience. Rear-firing triple-ring speakers with DTS HD Premium ensure it sounds as good as...

Newspapers in English

Newspapers from United Kingdom