Sunday Sun

Google rapped by Government over its ‘hate-filled’ ad’ sites

-

GOOGLE has been asked to explain itself after Government adverts were placed on “inappropri­ate and hate-filled sites”.

The technology giant has been accused of “profiting from hatred” by MPs over its YouTube advertisin­g system that saw taxpayer-funded adverts appear alongside extremist content on the video site.

The Home Affairs Select Committee has now written to Google asking for an explanatio­n.

The Cabinet Office said it has placed a temporary restrictio­n on its YouTube advertisin­g “pending reassuranc­es from Google that Government messages can be delivered in a safe and appropriat­e way”, while The Guardian, Channel 4 and the BBC have also halted their advertisin­g with the firm.

Google’s advertisin­g network uses an automatic filtering system which places adverts on websites and videos.

In a letter to Google’s communicat­ions vice president Peter Barron, committee chairwoman Yvette Cooper said: “Government advertisem­ents and major brands advertisin­g is still being placed on inap- propriate and hate-filled sites.

“As a result Google and these organisati­ons are still profiting from hatred.

“In addition to explaining to the Government and to your advertiser­s how this has happened and what you are doing to prevent it ever happening again, please can you provide the Committee with a full explanatio­n of this, including whether you will be refunding money to the Government and other advertiser­s.”

The internet giant’s UK managing director Ronan Harris had earlier admitted the company “can and must do more” to combat what it called “bad advertisin­g”.

“We’ve begun a thorough review of our ads policies and brand controls, and we will be making changes in the coming weeks to give brands more control over where their ads appear across YouTube and the Google Display Network.

“With millions of sites in our network and 400 hours of video uploaded to YouTube every minute, we recognise that we don’t always get it right,” he said,

Newspapers in English

Newspapers from United Kingdom