Sunderland Echo

Storey reveals details of talks with former Cats owner Short

- Richard Mennear richard.mennear@jpimedia.co.uk

When it comes to takeover talk at Sunderland AFC, one of the first names to spring to mind is William Storey.

Despiteitb­eingunders­tood that Storey is not seen as a credible option for a takeover by the Sunderland owners, the Rich Energy CEO continues to push hisambitio­nsfortheBl­ackCats on social media.

And he has now filmed an interview in which he reveals details of a conversati­on he claimed he had with former Sunderland owner Ellis Short.

Short sold the club to Stewart Donald two years ago but Donald is now under increasing pressure to sell from an angry fanbase.

It emerged last month Donald was in exclusive talks over a possible sale but no further details have since emerged over who with.

There was suggestion­s that a deal could even be done before the start of the season but that timescale came and went.

When asked for further details about the other ‘partners’ involved in Storey’s attempts to buy Sunderland, Storey said: “In January I was having dinner with a good friend of mine who runs a restaurant group in London,heisaSunde­rlandfan.

"We were talking about what was happening with the club. That intrigued me, that led to a conversati­on with Ellis Short.

"He has pumped hundreds of millions in and [when he sold] wrote off millions of pounds worth of debt.

"Shortpumpe­dalotofmon

ey in but probably didn't spend it wisely, his heart was in the right place.

"I spoke to Ellis, a top businessma­n, and he was very supportive and gave me background informatio­n about what was happening.

"That gave me the confidence that I could move forward and I could add value to this club.

“I then spoke to contacts of mine, one of the richest men in the Far East, one a major magnate in the insurance industry and some people who are very wellknowni­n the sportsindu­stry and City of London.

"They could recognise I had the ability to take the club forward and I was fortunate enough that they backed me."

Askedwheth­erSunderla­nd AFC is a ‘sleeping giant’, Storey added: "Without question, it is one of the biggest clubs in the country,

"It is the best club in the North East, the fanbase is fanatical, getting 30,000 in League One is phenomenal and testament to that.

"In terms of loyalty and knowledge, and quality of fans, Sunderland are far and away the top club in the North East.

"They deserve to be in the top table of English football, I hope it is with me and my team leading that charge."

Earlierthi­ssummerDon­ald reaffirmed his commitment to sell Sunderland following a meeting with fan groups, before confirming his £37.6million price tag.

W i l l i a m S t o r e y, M a r k Campbell and Sammy Yu are all keen but it was revealed last month that Donald was in a period of exclusivit­y with another party.

There has been no further public comment since from Donald or the club, though it is understood Storey is not seen as a credible option.

Sunderland has been officially up for sale since the start of the year, though twice last summer the club came close to changingha­ndswithCam­pbell and the American FPP group holding talks.

 ??  ?? Rich Energy CEO William Storey.
Rich Energy CEO William Storey.

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