Lidl ‘the winner’ when it comes to cheapest supermarket prices
Lidl has narrowly beaten Aldi to be named the cheapest supermarket of 2020, according to a leading consumer group’s analysis.
Which? tracked the price of 45 popular products such as bread, stock cubes and free-range eggs in eight major supermarkets for at least 100 days between January and December 2020 to come up with the annual rankings.
It calculated the average priceofeachitemovertheyear andthetotalaveragecost–taking the weight and quality of items into account.
Which? said this is the first time it has included Lidl and Aldi in its annual study.
Lidl was the cheapest supermarket in the study, with the basket costing £42.67 on average – just 34p ahead of its discount chain rival Aldi.
Asda was the third-cheapest with the same basket of items costing £48.71 on average.
Waitrose was the most expensive supermarket in the study, with the average cost of the items being £68.69.
Natalie Hitchins, head of home products and services at Which?, said: "Many households have been under financial pressure due to the pandemic, so getting value for money on their weekly shop has become more important than ever.
"Our analysis shows that customers do not have to pay over the odds for groceries.
Herearetheaveragecostsof a trolley based on 45 products, according to Which?
Lidl, £42.67
Aldi, £43.01
Asda, £48.71
Tesco, £53.30
Morrisons, £53.61 Sainsbury's, £56.38
Ocado, £66.83
Waitrose, £68.69