Driving tourism growth in Ayrshire and Arran

Around 100 businesses from all over the region will converge at Ayr Racecourse on Wednesday March 29 for the 2017 Ayrshire & Arran Tourism Conference.

The industry event, hosted by Visit-Scotland and supported by the Ayrshire Tourism Industry Group, will focus on working together to drive tourism growth to benefit local businesses, boost the region’s economy and enhance Ayrshire and Arran’s reputation as a top visitor destination. Tourism supports 12,700 jobs in Ayrshire and Arran and generates £171 million for the local economy, with tourism and hospitality businesses attracting 666,000 tourist trips from UK and overseas visitors in 2015.

Among the speakers will be VisitArran executive director Sheila Gilmore who will provide insights into the success of partnership working.

The conference will also provide delegates with a chance to meet agencies and organisations offering business support, to network with fellow local businesses and make new contacts.