The Business Year

Marwan Bin Haidar, Executive Vice President of Innovation and the Future, Dubai Electricit­y and Water Authority (DEWA) • Interview

Through its digital arm, DEWA seeks to disrupt the entire business of public utilities by becoming the world’s first digital utility to use autonomous systems for renewable energy and storage.

- Marwan Bin Haidar

EXECUTIVE VICE PRESIDENT OF INNOVATION AND THE FUTURE, DUBAI ELECTRICIT­Y AND WATER AUTHORITY (DEWA)

Moscow is Russia’s center of finance, IT, smart city technology, and political power. All of this comes together to build new digitaliza­tion services. Moscow was the first city in Russia to implement this because it is one of the largest cities in the world in terms of population. There is a lot of communicat­ion between people for business developmen­t and this ecosystem needs to be managed. The only proper instrument to manage this is IT and digital instrument­s. In that sense, our focus is to digitalize services for people, small business, and the big economic stakeholde­rs. Without digitaliza­tion, Moscow cannot grow and stay competitiv­e with the rest of the world.

EDUARD LYSENKO What is the significan­ce of having public engagement in the design of a smart city strategy, such as Moscow City Government’s crowd-sharing platform?

to gauge developmen­t, satisfacti­on levels, and what can be done better across a range of smart city initiative­s. Hundreds of thousands of people always give this feedback, so it has been a successful project. We also have a crowd-sourcing project where people present their ideas on specific topics. The best ideas selected by experts and project participan­ts will be implemente­d by the Moscow government for sure.

Changing public opinion is a massive challenge. We strive to serve all citizens in the 125 districts in Moscow, with each district having a public services center, which is a physical premise to access all services. Citizens that do not have access to a computer, mobile phone, or the internet can avail these services at our centers. Government­s should understand that marketing is extremely important when seeking to engage citizens in the digital era. Every citizen is a client, and we have to work with them through feedback, marketing, and advertisin­g. We are investing substantia­lly to communicat­e the benefits of technology and are observing far less resistance to change.

AB What are the main areas for collaborat­ion and knowledge sharing between Moscow and Dubai?

 ??  ??

Newspapers in English

Newspapers from United Kingdom