Jorge Kramis Vázquez, Director General, VenturesSoft • Interview

Why did you decide to create a company that focuses on technology innovation?

The mission of this company is to create innovative products that transform the payroll and human capital processes with the best technology. We have 33 years in the market, and we have introduced the Mexican market to a wide variety of new products. We established new benchmarks in the market that other companies have followed. One example was the cloud market. We were one of the first to provide these services in Mexico, and we now have 17 years of experience in the cloud market. It was difficult because in the beginning many companies did not believe in cloud services. People were wary of sharing their data with us, but our company remained firm in its belief in the cloud, even when nobody knew the cloud market. We now have 1.2 million employees on our cloud network and provide these services for 700 companies in Latin America. In Mexico, we provide these services to 200 different firms. We started with Latin America in 2016, and we opened the Colombia office in 2019.

What technology is going to be the company’s next milestone?

At this moment, we have an app called Human eTime designed to register employees’ start times and finish times in a simple and functional way using their own smartphone or using a tablet provided by the company. Our simple system allows you to take a selfie when you arrive at the office, and another when you leave. We developed this app through facial recognition and other life detection technologies. The app can even tell if a non-authorized user is trying to pass off as another individual by using a picture. In fact, our system improves the facial recognition technology. In some countries in Europe, such as Spain, it is mandatory for all employees to check in when they start and check out when they leave. Therefore, Human eTime is being launched not only in Latin America, but also Spain.

What is the company’s top priority right now?

We have another product called ‘Human WorkSocial,’ available as desktop and mobile applications, where employees can check corporate communication, sign payroll receipts, request vacations, take online courses, chat with their co-workers, and many other things. It is like a layer that covers all the products of human application. If you want to implement work flows for HR authorizations, this app is easy to use. In 2020, Human WorkSocial will be re-launched with new features and a new design in May 2020. The app was first released around 2017.

Most of our clients are international customers and include multinational companies that have operations in Latin America. They started to request our solution to process their payrolls in other countries in the most efficient way, and that is how we started to expand. For example, one of our clients is Avon; we are in charge of all of its payroll department in Mexico and the Dominican Republic. Additionally, Avon uses our cloud application in Colombia and Peru, and we are finishing its implementation in Ecuador. Another example is the company Aliaxis; we installed a shared service center in Costa Rica, where they process payrolls for 14 different countries. When we started to work with these types of companies, we saw the necessity to have an office in Colombia to create shared service centers and process payrolls of the Andean region including Colombia, Peru, Ecuador, and Venezuela.

We are a strong player in the HR market in Latin America, but I am pushing hard to enter more Latin American markets with more clients. We are also planning to make large investments in new products such as Human eTime and Human WorkSocial to keep bringing the latest technology to the market. ✖

“We now have 1.2 million employees in our cloud network and provide these services for 700 companies in Latin America.”