The Courier & Advertiser (Fife Edition)

Bike sales increase during pandemic to lift trading at Halfords

- Jimillar@thecourier.co.uk

The firm, whose corporate headquarte­rs is in California, has a global reach with 10 plants in nine countries, including the United States, Slovakia, India and China.

The company operates across a broad range of industries, including the automotive sector, where it has experience in delivering parts from key fobs to reinforcem­ent plates.

In healthcare and life sciences, it provides disposable equipment including syringe barrels and wound care products, as well as instrument­ation including genomics and mass spectromet­ry.

Trend also has expertise in the renewable energy and energy generation and storage sectors.

The average monthly number of employees over the reporting period was 118, an increase of seven from the previous year.

The company previously operating as Stevenson Grantech, which was acquired by Trend Technologi­es in 2016.

A surge in demand for bikes during the pandemic is set to provide a major boost to Halfords as it unveils its performanc­e over the past year.

Analysts have predicted that soaring bike sales have buoyed the retailer during the lockdown period, with suggestion­s that its motoring division could also be on the road to recovery.

Tomorrow the stalwart motoring accessorie­s and bike retailer will tell investors how it traded over the past year to June, although there will be particular focus on its performanc­e throughout the lockdown period.

In May, the group revealed trading was ahead of expectatio­ns in the four weeks to the start of May, as sales fell 23% on a like-forlike basis against the same period last year.

Halfords was particular­ly strengthen­ed by high demand for bikes and parts, with the Bicycle Associatio­n trade body noting a 50% surge in bike sales in April.

As more people return to work and government guidance continues to suggest that people avoid public transport, the company’s motoring division is expected to recover in the coming months.

Adam Tomlinson, from analysts Liberum, said he believe its motoring services may well have held up better than anticipate­d.

He said: “We think the market has probably been too cautious about the performanc­e of motoring and particular­ly autocentre­s over the near-term.

“With guidance for the public to still avoid public transport where possible, private vehicles (alongside cycling and walking) has remained one of few travel options.”

He added that the group could see a further sales boost in August due to the reintroduc­tion of compulsory MoTs.

Nicholas Hyett, at Hargreaves Landsdown, said Halfords’ mix of autocentre­s, cycle retail and online investment “make it better suited to compete in a digital first world than most retailers”.

“However, sales are only one half of the equation and our real focus at these results will be cost control and cash conservati­on,” he added.

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