The Courier & Advertiser (Fife Edition)

Volunteer platform helps 300 charities

- ROB MCLAREN

ADundee-based platform that connects workers to volunteeri­ng opportunit­ies is now helping 300 charities.

Social Good Connect was launched shortly after the Covid-19 pandemic hit, when many workers were furloughed.

It was a way people could use the extra hours in a day to make a difference, but the popularity of the service is continuing to grow.

Two years on, Social Good Connect has signed up 50 businesses who pay a monthly fee for staff to access the matchmakin­g service. Workers list their skills, interests and preferred causes to support.

The number of charities highlighti­ng volunteeri­ng opportunit­ies has doubled in the past year.

As more workers return to the office, founder Caroline McKenna is urging people to continue to give their time and skills to benefit their communitie­s.

The chief executive said: “Please, let’s not let the good work stop.

“Just because we are navigating a post-Covid world or because businesses are busy reshaping and facing reshuffled priorities.

“Now, more than ever, we need businesses and their employees to carry on giving back to the communitie­s they serve and, ideally, not just financiall­y.

“The traditiona­l concept of volunteeri­ng has moved on massively. There are so many ways for people to help, regardless of the time they can commit.

“We’re enjoying connecting these communitie­s and making a genuine difference.”

Social Good Connect now has 10 employees and three interns.

Businesses supporting the venture include Scottish National Investment Bank, Insights, DC Thomson, Thorntons Law, NCR, Ooni and Ninja Kiwi.

And volunteeri­ng opportunit­ies range from delivering food and befriendin­g to assisting charities with finance, HR, marketing or social media.

Caroline adds: “Companies, large and small and in all sectors, are waking up to the fact their staff really gain from volunteeri­ng.

“They report a greater sense of purpose and morale boost among their employees.

“Similarly, charities are benefiting greatly during a time when their need has never been greater.”

Two organisati­ons that have signed up to Social Good Connect are Dundee’s Michelin Scotland Innovation Parc (MSIP) and tech firm Zudu.

Gill Simpson, MSIP’s marketing and communicat­ions director, said: “We think doing something for the common good will motivate people and bring something other than work into their daily lives.”

James Buchan, managing director of Zudu, said: “People often worry about time constraint­s.

“But the benefits of employee volunteeri­ng will outweigh any concerns about having enough time to get involved.”

 ?? ?? BENEFITS: Social Good Connect now has 10 employees and three interns – pictured are some of the team.
BENEFITS: Social Good Connect now has 10 employees and three interns – pictured are some of the team.
 ?? ?? Caroline McKenna.
Caroline McKenna.

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