MARTHA BRYCE, FOUNDER, MARTHA BRYCEPR

Martha Bryce was lucky enough to grow up in what was then one of the region’s few artisan food producers (Fletchers of Auchtermuchty, the first deer farm in the world and venison pioneers), and it’s this that gave her a real pride in Scotland’s food and drink. She went on to work for VisitScotland, promoting Scotland as a holiday destination to international and domestic tourists.

“Scotland’s food and drink scene – in terms of both production and the eating out scene – has transformed over the years,” says Martha. “Food and drink exports are extremely strong and it’s easy to eat out and enjoy outstanding, local food at all price points, from fabulous street food, great pub and café fare to the pinnacles of fine dining.”

Working with food and drink businesses across the UK, Martha loves witnessing the passion and care they put into creating outstanding food and drink and delivering it with world-class service.

“This is true of so many businesses across our region and The Menu Awards aim to highlight those at the peak of their profession,” she says.

“It’s crucial that we celebrate our local food and drink heroes; in part because they deserve it but also because it’s important to show future generations that this dynamic industry is a viable career choice, and right on their doorsteps.

“I’d therefore urge readers who take a pleasure in food and drink to vote for their favourites and give them the recognition they deserve.”