The Courier & Advertiser (Perth and Perthshire Edition)

Chief of Facebook row data firm suspended

Cambridge Analytica promises full, independen­t investigat­ion

- STEWART ALEXANDER

The chief executive of the controvers­ial British data firm at the centre of allegation­s of electoral interferen­ce has been suspended, the company has announced.

In a statement, the board of Cambridge Analytica (CA) said Alexander Nix had been suspended “with immediate effect, pending a full, independen­t investigat­ion”.

It said comments by Mr Nix recorded in secret filming by Channel 4 News and “other allegation­s” did not represent “the values or operations of the firm” and that his suspension “reflects the seriousnes­s with which we view this violation”.

On Monday Channel 4 News screened footage of Mr Nix apparently offering to entrap the political rival of a reporter posing as a wealthy Sri Lankan saying they could “send some girls around” to his home.

He also suggested making the rival candidate an offer “that’s too good to be true” and then putting the video recording on the internet as “evidence of corruption”.

Previously Chris Wylie, a former research director at the company, told Channel 4 News it had carried out a so-called data grab on more than 50 million Facebook profiles in 2014.

Earlier, the parliament­ary committee investigat­ing fake news announced it was summoning Facebook founder Mark Zuckerberg to give evidence, accusing the company of giving “misleading” answers at a previous hearing on the issue.

In its statement, the CA board said chief data officer Alexander Tayler had been appointed acting chief executive while an investigat­ion was carried out by Julian Malins QC whose findings they would “share publicly in due course”.

“In the view of the board, Mr Nix’s recent comments secretly recorded by Channel 4 and other allegation­s do not represent the values or operations of the firm and his suspension reflects the seriousnes­s with which we view this violation,” it said.

“The board will be monitoring the situation closely, working closely with Dr Tayler, to ensure that Cambridge Analytica, in all of its operations, represents the firm’s values and delivers the highest-quality service to its clients.”

Earlier Informatio­n Commission­er Elizabeth Denham, who is investigat­ing the use of personal data for political campaigns, confirmed she was seeking a warrant to access CA’s systems after the firm failed to respond to an earlier demand.

Arriving at CA’s offices in New Oxford Street in London yesterday, Mr Nix told reporters that “appearance­s can be deceptive” when asked about the Channel 4 News filming.

Asked if CA would abandon its political work Mr Nix gave no reply but firmly denied he had misled Parliament when he gave evidence over its use of data, saying “absolutely not”.

The board will be monitoring the situation closely. CA BOARD

 ?? Picture: PA. ?? Alexander Nix, chief executive of Cambridge Analytica, giving evidence to the Commons Digital, Culture Media and Sport Committee inquiry into fake news in London.
Picture: PA. Alexander Nix, chief executive of Cambridge Analytica, giving evidence to the Commons Digital, Culture Media and Sport Committee inquiry into fake news in London.

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