Our in­dus­try awards – with a fresh twist

The Daily Telegraph - Your Money - - FRONT PAGE -

Thanks to reader in­put, the first Con­sumer In­vest­ment Awards threw new light on the best providers, writes Marc Sid­well

ed aph d ey. ance r t tter to cus­tomers: not only the top over­all providers of gen­eral in­vest­ment and pen­sion ser­vices on­line, but also jar­gon-free com­mu­ni­ca­tion, good cus­tomer ser­vice and value for money.

In par­tic­u­lar, too many fi­nan­cial firms still strug­gle at clear com­mu­ni­ca­tion with their au­di­ence. And con­vey­ing com­plex but vi­tal in­for­ma­tion on pen­sions can be par­tic­u­larly chal­leng­ing. The award for best pen­sion com­mu­ni­ca­tions set out to re­ward out­stand­ing per­for­mance in this tricky task. Har­g­reaves Lans­down took the trophy

‘Too many fi­nan­cial firms strug­gle at clear com­mu­ni­ca­tion’

based on both reader feed­back and in­put from a panel of ex­perts, with True Po­ten­tial In­vestor as run­ner-up. Be­cause the cus­tomers were in the driv­ing seat, there were sur­prises alo along the way, even for the or­gan­ise or­gan­is­ers. The win­ner of best custom cus­tomer ser­vice, The Share Cen­tre, was not on the orig­i­nal shor short­list. But so many of its cus­tomers wrote in un un­der “other” to record th their en­thu­si­asm that it le leapfrogged the of­fi­cial c con­tenders – as it should h have at an event where th the voice of read­ers like yo you was the star. Con Con­grat­u­la­tions to all the winne win­ners.

Award win­ner Tom McPhail of Har­g­reaves Lans­down with Holly Mackay, top; In­vestec’s Ste­wart Teague and May Auster with Holly Mackay, Marc Sid­well and Carl­ton Hood, be­low left; in­dus­try at­ten­dees at the awards event, be­low

Carl­ton Hood of Tele­graph Fi­nan­cial So­lu­tions

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