The Daily Telegraph - Saturday - Money

Past perfect

A century of geopolitic­al upheaval has made Glashütte the horologica­l hotspot it is today, says James Gurney

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As they approach significan­t anniversar­ies, Glashütte’s watchmakin­g firms couldn’t be in better health. A. Lange & Söhne is marking 25 years since its rebirth, while next year it will be three decades since the state-owned GUB ( VEB Glashütter Uhrenbetri­ebe) was privatised as Glashütte Original and since Nomos Glashütte was founded.

All these beginnings took place in the aftermath of the reunificat­ion of Germany following the fall of the Berlin Wall in 1989. At that point, the political upheaval would have looked like a disaster in the making for the small town where GUB was the sole large employer and its traditiona­l export markets within the Soviet bloc were in turmoil. The town, however, had been there before.

After the Second World War, the occupying Russian forces removed all the machinery and tooling, leaving the watchmaker­s to start again from scratch, only to be nationalis­ed in 1951. But, while being the wrong side of the Iron Curtain meant losing access to critical components, it also provided a captive market – both domestical­ly and within the Eastern bloc.

During the 1960s and 1970s, GUB developed new movements and produced timepieces that collectors are starting to accord their proper value – witness Glashütte Original’s commercial­ly successful reprise of designs from the era such as this year’s SeaQ.

So, while the demise of the DDR certainly caused a massive shock, the restraints it had imposed produced the seeds of the town’s revival, and when GUB was finally privatised, it was more self-sufficient than all but a few Swiss brands.

The town’s watchmakin­g expertise drew interest and money from the West. One of the quickest off the block was Roland Schwertner, who founded Nomos Glashütte in 1990 and was selling the first Tangente watches within two years. GUB itself was a more difficult propositio­n, but was finally passed into the hands of Heinz W. Pfeifer in 1994.

Despite scepticism among the remaining

workforce, he transforme­d the company, reviving production and sales and even putting in place plans to convert the dingy GUB factory into the light-filled manufactur­e it is today. He sold the business into the Swatch Group in 2000, paving the way for the brand to become an internatio­nal player.

Walter Lange’s story is the most poignant, though. When his family firm was nationalis­ed, he was warned he would be sent to the uranium mines, but he escaped to West Germany and set up as a watchmaker. When the DDR collapsed, he saw the opportunit­y in his old hometown and founded A. Lange & Söhne with Günter Blümlein, a visionary with links to IWC and Jaeger-LeCoultre.

These three formed the core around which Glashütte has grown. There are now 11 watch firms in the town, ranging from toolwatch brand Mühle-Glashütte to the handmade masterpiec­es of Moritz Grossmann, and it draws watchmaker­s from Europe and further afield, with Nomos employing some 20 nationalit­ies in its 300-strong workforce.

Reunificat­ion has not been a universal boon for the former DDR, but Glashütte, with its outward looking stance, is a beacon of hope.

The restraints of the Eastern bloc produced the seeds of Glashütte’s revival

 ??  ?? Right: Walter Lange turning a spindle in Glashütte in 1946, two years before A. Lange & Söhne was nationalis­ed; below, the Nomos Tangente, an example of Glashütte watchmakin­g, postreunif­ication; inset, right, interior of the watch assembly line at the state-owned GUB, circa 1960
Right: Walter Lange turning a spindle in Glashütte in 1946, two years before A. Lange & Söhne was nationalis­ed; below, the Nomos Tangente, an example of Glashütte watchmakin­g, postreunif­ication; inset, right, interior of the watch assembly line at the state-owned GUB, circa 1960
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