The Daily Telegraph

How to boost your creativity

- Linda Blair

Arecent study suggests a surprising way to boost your creative powers: use “switch-tasking”.

Jackson Lu and colleagues at Columbia University asked participan­ts to complete tasks involving convergent thinking (problem solving, Experiment 1) and divergent thinking (idea generating, Experiment 2). Some were instructed to work on one task during the first half of their allotted time and then switch to a second task. Others were told to alternate between tasks at preset intervals, and the third group were allowed to switch between tasks at their discretion. In both experiment­s, those who alternated between tasks at set intervals outperform­ed everyone else.

Yet when asked which approach they preferred, most said they would choose to switch between tasks at their own discretion, presumably because they feel it gives them maximum autonomy and flexibilit­y. However, the researcher­s argue that few of us recognise when we’re becoming cognitivel­y “fixated”; when our thinking is becoming “stuck”. The best way to overcome this rigidity, they suggest, is to switch between tasks at regular, preset intervals. Regular switching encourages us to look at a task from new angles when we return to it, making it easier to generate more fresh ideas.

Lu’s findings are not without precedent. Steven Smith and colleagues at Texas A&M University asked participan­ts to list as many examples as possible of two different categories. Participan­ts who were instructed to switch regularly between the two categories generated more solutions than those who completed one category listing and then switched to the second.

Furthermor­e, they found task switching was more useful the more abstract the category. So for example, switch taskers considerab­ly outperform­ed those who worked sequential­ly when asked to list as many cold things vs heavy things or things to take camping vs fatty foods, but they gained little advantage when asked to generate examples of birds vs clothing.

It’s important to distinguis­h switch-tasking from multitaski­ng. Switch-tasking means we deliberate­ly alternate between problems, whereas when we multitask we fool ourselves into thinking we’re doing several things at once. In truth, when we try to multitask, we’re actually switch-tasking every few millisecon­ds rather than at longer, predetermi­ned intervals, and as a result our performanc­e deteriorat­es.

What, then, is the best approach?

Before you begin, make a schedule that requires you to stop at regular intervals – whether you feel ‘ready’ to do so or not.

During the initial phase of solution generation, work alone if possible.

Look out for cognitive fixation. The more you think you’re “on a roll”, the more likely it is that you’re not. Take your scheduled breaks!

Linda Blair is a clinical psychologi­st. To order her book, The Key to Calm (Hodder & Stoughton), for £12.99, call 0844 871 1514 or visit books.telegraph.co.uk. Watch her give advice at telegraph.co.uk/wellbeing/video/mind-healing/

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