The Daily Telegraph

Peltz wants to be on board in move to change P&G’S fortunes

- By Bradley Gerrard

NELSON PELTZ, the veteran activist investor, is standing for election to the board of Procter & Gamble, the US consumer goods giant, to influence what he sees as a much-needed turnaround.

Mr Peltz’s Trian Fund Management owns roughly $3.3bn (£2.5bn) shares in the $225bn maker of Crest toothpaste and Gillette razors.

He said he had tried to get P&G to expand the board to enable him to join it without an election showdown at the company’s AGM but in spite of “numerous constructi­ve meetings” he was rebuffed and will now contest a seat against the existing directors.

In what it said was an attempt to show it would be a collegiate player, Trian insisted Mr Peltz’s first move if he is elected would be to recommend the re-election of the director who lost their seat. Trian, one of the five largest investors in P&G, said the Cincinnati­based consumer goods group had suffered “disappoint­ing results over the past decade” and that it wanted to “help the company address the challenges it is facing”. P&G’S shares have underperfo­rmed peers such as Colgate-palmolive and Johnson & Johnson, as well as the broader S&P 500 index, in the past decade.

Trian is well-known for seeking to break up companies it invests in to realise bigger returns for shareholde­rs. However, Trian said it was not looking to split up P&G nor looking to replace the chief executive or increase debt. The fund has also said that it has no desire to slash research and developmen­t or marketing spending, although it claimed P&G suffered from excessive costs and bureaucrac­y.

Trian’s analysis found that P&G’S $10bn cost-cutting programme, which it launched in 2012, had had “no discernibl­e impact on profits or sales growth” and it was not confident the additional $13bn in cost savings would lead to better performanc­e.

Mr Peltz said he would resign from at least one of the four directorsh­ips, that includes Mondelez Internatio­nal and The Wendy’s Company, he currently holds if he joined the P&G board. The AGM is likely to take place in October.

 ??  ?? Nelson Peltz, who is a veteran activist investor, wants to ‘help company address the challenges it faces’
Nelson Peltz, who is a veteran activist investor, wants to ‘help company address the challenges it faces’

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