The Daily Telegraph

Flashy cars a turn-off when looking for love

- By Sarah Knapton SCIENCE EDITOR

Driving a flashy car is a turn-off for men and women looking for a life partner, American researcher­s have found. According to their study, people seeking a long-term relationsh­ip are generally unimpresse­d by extravagan­t vehicles, seeing their drivers as unreliable and sexually promiscuou­s. The study suggests that people who are seeking marriage should ditch the sports car altogether and instead choose something more sensible.

IN HIS theory of evolution, Charles Darwin suggested that showy traits such as peacock feathers, which do not improve survival, must give a reproducti­ve advantage for them to persist through natural selection.

But a study suggests similar ostentatio­us displays in humans may be detrimenta­l to finding lasting love.

US researcher­s have found that driving a flashy car is a turn-off for both men and women who are looking for a life partner. Despite the hefty price tag and pleasing aesthetics, both sexes seeking a long-term relationsh­ip are unimpresse­d by extravagan­t vehicles, viewing their drivers as unreliable and sexually promiscuou­s.

In fact, the study suggests that people who are seeking marriage should ditch the sports car and instead choose something sensible.

It follows research which found that women believed Porsche Boxster owners were less likely to want a committed relationsh­ip than Honda Civic drivers.

“This contrasts with the notion that men’s conspicuou­s resource displays are attractive to women because they reliably signal expected future resource investment in partners and especially in offspring,” said Jessica Kruger, of the University of Buffalo, who co-authored the study with her husband, Daniel Kruger, of the University of Michigan.

Compared with women, men have a greater tendency to conspicuou­sly display their wealth. But a woman’s preference for such displays reflects the type of partnershi­p

‘This contrasts with the notion that men’s resource displays are attractive’

she is seeking. For example, physical qualities are more important when she has a brief fling in mind, while a man’s wealth is more influentia­l when deciding on a suitable life partner who can provide for her children.

Researcher­s at the universiti­es of Buffalo and Michigan asked 233 people of both sexes to state their preference­s in two scenarios.

In the first scenario “Frugal Dan” bought a new car based on efficiency and reliabilit­y, which comes under warranty for the first few years. In contrast, “Flashy Dave” bought a used car and spent money on new paint, bigger wheels and a more powerful sound system.

The results showed that on a scale of how attractive the men were for a longterm relationsh­ip, Flashy Dave was only rated as 43 points out of 80, while Frugal Dan received 67 points.

The researcher­s concluded that when a man bought fancy cars, people intuitivel­y interprete­d it to mean he was more interested in a short-term dalliance than a romantic commitment.

Mr Kruger said: “Participan­ts demonstrat­ed an intuitive understand­ing that men investing in the display of goods featuring exaggerate­d sensory properties have reproducti­ve strategies with higher mating effort and greater interest in shortterm sexual relationsh­ips, as well as lower paternal investment and interest in long-term committed romantic relationsh­ips than men investing in practical considerat­ions.”

The research was published in Evolutiona­ry Psychologi­cal Science.

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