The Daily Telegraph

ITV is the bridesmaid once again as BBC wins ratings fight

- By Sarah Knapton

THE BBC decisively won the ratings battle against ITV for its coverage of the royal wedding, with nearly four times the number of viewers tuning in at the peak.

In the corporatio­n’s most watched television event of the year, some 13.1 million people tuned in at 1pm to watch Prince Harry and Meghan Markle leave St George’s Chapel and take a tour of Windsor for the first time as the Duke and Duchess of Sussex.

Anchored by Kirsty Young, Huw Edwards and Dermot O’leary, the BBC won an audience nearly four times as great as that of ITV, whose viewing figures peaked at 3.6 million at 2pm, when the BBC broadcast ended.

Over both channels, the average combined viewing figures of 11 million was in contrast to the FA Cup final, which averaged 6.7 million viewers and peaked at 8.7 million

The wedding is the most watched event of the year so far across all channels, eclipsing the first episode of ITV’S Britain’s Got Talent, which peaked at 9.6 million.

Despite an enthusiast­ic performanc­e from Julie Etchingham and Phillip Schofield, in which at one point the presenters turned their backs to the camera to wave at the royal car, ITV averaged just 2.5 million viewers (18.6 per cent share) between 9.25am and 3pm.

Charlotte Moore, director of BBC content, said: “BBC One brought the nation together in their millions for a super Saturday to remember, combining the royal wedding, with a peak audience of 13.1 million viewers, and the FA Cup final.”

The wedding also sparked enormous interest across social media, with 3.4 million messages sent during the ceremony, including a flurry of 40,000 tweets per minute during The Most Rev Bishop Michael Curry’s impassione­d address from the pulpit.

Cellist Sheku Kanneh-mason provided the moment that produced the second biggest number of tweets, with 28,000 comments sent regarding his performanc­e. His album also rose to the top of Amazon’s classical album charts the next day.

And the moment that the Duke and Duchess exchanged vows and were pronounced as husband and wife, tweets about the wedding rose to 27,000 a minute.

Elsewhere, Sky News, Sky One and BBC News programmes were each seen by averages of fewer than 500,000 viewers.

The Sky coverage was notable for Kay Burley lifting a nine-year-old girl over the security barrier, nearly dropping her, then declining to put her back, saying she was “too heavy” to do it again.

The Duke and Duchess of Cambridge’s wedding in 2011 enjoyed a higher combined audience of 17.6 million, according to consolidat­ed figures, but that number included people watching on catch-up.

The wedding of the Prince of Wales and Lady Diana Spencer was watched by more than 28 million in 1981.

Overall, the BBC’S coverage of Saturday’s wedding attracted an average of 8.7 million viewers (64 per cent share), between 9am and 2pm.

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