The Daily Telegraph

Galleries cannot afford to be high-minded about donations

- madeline Grant follow Madeline Grant on Twitter @Madz_grant; read more at telegraph.co.uk/opinion

The Sackler Trust have just withdrawn a £1 million donation to the National Portrait Gallery following public outcry over their business dealings. The billionair­e Sackler family, through their manufactur­e of the addictive prescripti­on painkiller, Oxycontin, have been accused of contributi­ng to America’s opioid crisis.

Many well-meaning onlookers will welcome the decision, though despite the drug’s apparent link with opioid deaths it is, neverthele­ss, legal, used legitimate­ly by millions, and approved by all major drug agencies.

This is not the first time high-minded pressure groups have jibbed at arts sponsorshi­p by the “wrong” firms. A few years ago, Greenpeace and the Art Not Oil Coalition accused BP – which sponsors numerous educationa­l and arts initiative­s in Britain, including subsidisin­g tickets for young patrons of the Royal Shakespear­e Company – of using such philanthro­pic programmes for “brand-washing”.

Such virtue-signalling will have a host of harmful, unintended consequenc­es.

At a time of reduced state funding, this move will shrink the collective kitty. Arts bodies and donors will doubtless face more pressure over their associatio­ns with controvers­ial industries such as oil, tobacco and, presumably, pharma. In practice, it is a struggle to find substantia­l funding untainted by some human misery or other. Galleries will lose much-needed contributi­ons, as will other deserving beneficiar­ies of the Sackler Trust.

All this will hurt disproport­ionately the young and poor – leaving them with fewer affordable cultural opportunit­ies while doing nothing to address problems like the opioid crisis.

Elevating the status of donors and imposing the role of moral arbiter on museums also risks politicisi­ng the process of donating. Many organisati­ons or individual­s, particular­ly those who prefer to give discreetly and remain below the radar, will decide it simply isn’t worth the adverse publicity.

Left-wingers often seem to long for a world in which the arts are divorced from capitalism, perhaps even entirely funded by the public purse. This is grossly unrealisti­c and ignores the fact that art has always depended on wealth and patronage.

The Tate family were millionair­e sugar philanthro­pists. There would be no Mona Lisa without the Borgias. Brand-washing arguably began when members of the Medici family commission­ed portraits of themselves in idealised mythical and religious scenes, disguising their real-life roles as bankers and merchants.

Despite boosting their devotees’ quality of life, the arts are a voluntary luxury and cannot expect large government handouts as a right. It is fatuous to allow well-intentione­d grandstand­ing to slash already niggardly budgets.

Of course, galleries are no “mere thrill” – but add hugely to the gaiety of nations. Living in London on a pittance after graduation, my greatest solace was being able to wander around the National Gallery or Tate for free. Elsewhere in Europe this is certainly not the case. Vienna’s Belvedere or Florence’s Uffizi, for example, can cost up to €30 in high season.

There is very little clean money in the world. Galleries should take what they can and spend it on noble causes.

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