Studio has something to shout about
The hit football review show, A View From The Terrace, has proved a cup winner for the creative agency behind the irreverent BBC programme.
Leith-based Studio Something produced the popular football magazine, which is hosted by
Craig Telfer and was described by Observer journalist Kevin McKenna as “the best football show on UK television by far”.
Buoyed by this success, Studio Something have restructured their business and created a new leadership team as it looks to expand services after a period of sustained growth.
The agency will split its offering in to three strands – Creative, Entertainment and Venture – with founders founders Ian Greenhill and Jordan Laird move to Chief Executive Officer and Executive Creative Director roles respectively to oversee the Studio Something group.
Tracey Paxman has been promoted to Head of Agency and will work closely with Greenhill to ensure continued growth on Creative, and Andy Maas (series producer for A View from The Terrace) has assumed a new role as Head of Production and will be tasked with maintaining the growing success of their Entertainment arm with Laird.
Over the last year Studio Something have worked with
BBC, Standard Life, Innis & Gunn, Coca Cola Company, The Botanist, Cycling Scotland, Johnnie
Walker, See Me and the Scottish Association for Mental Health.
The company’s first venture, Welbot, is used by more than 250 companies including UNICEF, Hymans Robertson and Seiko Epson, and has been developed in collaboration with four worldleading universities.
CEO Ian Greenhill said: "I'm delighted to welcome Tracey and Andy to the leadership team in what is an exciting time for the Studio Something business. When Jordan and I started the company in an old worn-down tapas restaurant we dreamed that we'd one day make ads, TV shows and businesses all at the same time and it's great to see how far we've come and to have achieved that.
"We feel very lucky and grateful to have a crew and clients who have not allowed the pandemic to affect the business. It's truly a testament to the team and the culture that we have at Studio Something, which means we are in a position to continue to grow and achieve new goals."
ECD Jordan Laird added: “We took a bit of a risk in taking the chance to make a TV show and now Entertainment has grown and become a dedicated side of the company that has a strong future for growth.
"It also means Ian and I now have fancy grown-up titles too which means our parents might finally be proud."