In 1958, 8,500 people attended the inaugural Game Fair at Stetchworth, Cambridgeshire, surpassing the expected 2,000 by a considerable margin. As ever, The Field was there – on one of just 30 stands
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WORDS AND RESEARCH SARAH PRATLEY ♦ IMAGES FROM THE FIELD ARCHIVES
A timely reminder from The Field’s archives. Compiled by Sarah Pratley
From that inauspicious start in 1958, the Game Fair has grown into the worldrenowned celebration of the countryside that it is today. The Field is proud to have been present for all of those 60 years, welcoming sporting friends, readers and new subscribers to our stand. (This year, look out for us on stand A14.)
HRH Prince Charles became the Fair’s patron in 1976, the first year that it was held in Wales. Numbers were “up” but the car park “down”, prompting the then Field Editor to remark, “Ah! But you can get more Welshmen into a car than Englishmen.” It was extended to three days in 1979, with attendance breaching 100,000 for the first time. By the Fair’s 25th anniversary in 1982, it cost more to build the loos than it had to put on that initial show. In 1995, The Field hosted its first cocktail party, which has been held on the Friday evening ever since.
Foot-and-mouth disease forced a change of venue in 2001 and heavy rain in 2007 resulted in the first cancellation. Despite this, 2008 saw a record attendance of 150,000-plus for the golden anniversary at Blenheim Palace.
Today, the Game Fair is the largest outdoor countryside-themed event in the world. Last year’s show offered a five-mile walk around more than a thousand stands. This year’s diamond anniversary event is set to be bigger than ever.