The Jewish Chronicle

Paw performanc­e leads to sack for Charles Burns

- BY JENNIFER LIPMAN

EVERY DOG has its day, and every Apprentice candidate has his time in charge. This week, it was resident mensch Charles Burns’s turn as project manager, a moment in the spotlight the Manchester-management consultant has been plutzing for since the series started eight long episodes ago.

It didn’t go well. The task began with Lord Sugar greeting the pyjama-clad hopefuls in their house at dawn, like the worst wake-up call ever.

Apparently, he informed them with palpable disdain, there are people who fork out oodles of cash on their pets. Although he clearly regarded this as barking, Lord Sugar sent the teams out to run dog-related attraction­s.

Charles’s Vitality team made a dog’s dinner of the whole affair. So far in The Apprentice, with six defeats under his belt, he has shown himself to be a backseat candidate — nicknamed “Mr Hindsight” in the boardroom — washing his hands of any responsibi­lity.

“For me, leadership is about being collaborat­ive,” he explained during the task, as he let the eminently capable Jade and Michaela do all the work.

To begin with, this hands-off approach seemed to be working. Was Charles going to make Lord Sugar shep nachas? The team landed both the doggie spa, complete with paw-dicures, and the wedding gig clean-up.

But then things started to go south. For one, Charles ran out of time to actually book any appointmen­ts at the spa; for another, he made the searingly unintellig­ent decision to put Andrew in charge of his sub-team. It was like watching a four-year-old hand over the car keys to a three-year-old.

In the event, it wasn’t a disaster — they made some money and no animals were harmed during the making of the episode — but it wasn’t a win either, and that’s all that matters.

In the boardroom, you could almost see the fur flying. “A man child,” was Karren’s takedown of Andrew. “You haven’t got the approval of your colleagues,” observed Claude of Anisa. “Ooh, he loves a bit of delegation,” sneered Karren about Charles.

And then came the crunch moment. Lord Sugar sacked not one, not two, but all three of them, Charles slinking out like he didn’t know what had hit him.

It was, even by Apprentice standards, a bloodbath — or should that be doggie bath?

It wasn’t a disaster — no animals were harmed’

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