The Non-League Football Paper

IT’S A SPANISH REVELATION

- By David Richardson

THE SOUTHERN League have sealed a three-year benchwear partnershi­p with internatio­nal sports brand JOMA.

The Spanish teamwear supplier will produce the sideline kit for managers, coaches and substitute­s of all teams across the four divisions from the 2020/21 season and beyond.

A total of 84 teams from both England and Wales play in the well-establishe­d league and JOMA will also be the recommende­d playing kit supplier.

League chairman Terry Barratt said: “We are delightare ed to have agreed a threeyear deal for the benchwear kit for its member clubs with such a prestigiou­s sports brand as JOMA.

“The league is excited to begin what we hope will be a long and continuous partnershi­p with the company.”

Joma will bring muchvalued support to clubs by offering a personal service from brand and suppliers to ensure they are served with a profession­al and efficient service.

Joma’s export director Gema Blanco added: “We delighted to announce our first direct benchwear deal in the UK and starting it with such a traditiona­l and prestigiou­s league as the Southern League. We believe this will be the start of a great relationsh­ip and we hope that all the clubs in the League will enjoy our product and service quality.

“Joining forces with such a reputable football league will make a strong collaborat­ion within football. We would like to welcome The Southern Football League into the JOMA family and we are looking forward to working together.”

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