TIED-UP KAIZEN DEAL IS JUST THE TICKET!

THE ISTHMIAN League has become the latest division to partner with Kaizen Ticketing Solutions to benefit their clubs.

The leading ticketing and merchandise provider in Non-League football has signed up with the league for the 2020-21 season.

Kaizen, who recently partnered with the Southern League, will help clubs from each of the Isthmian League’s four divisions sell anything they want to their fans, ranging from ticket and merchandise sales, through to season card printing, halfterm course registrations and sponsorship sales.

The service allows clubs to generate income 24/7, not just on match days, and minimise the amount of cash being held in a turnstile or stored on premises.

It encourages advance purchases of tickets to ensure commitment ahead of fixtures and to assist with match planning for catering and programmes.

The Isthmian League hopes the partnership will work in unison with The FA’s Return to Football guidance and also attract and retain new supporters with improved online reach, build a database of supporters for marketing and enable clubs to receive online payments direct to their bank accounts and access funds within three business days.

League chairman Nick Robinson said: “This partnership comes at a crucial time for our sport at this level and is designed to benefit all our clubs, as the League is planning for football’s return.

“We have many challenges before we can admit paying spectators again and this partnership is designed to assist all our clubs, great or small.”