High­lands climb to sixth in des­ti­na­tion rank­ings

The Oban Times - - Outdoors -

WITH the of­fi­cial start of sum­mer a week away, coastal re­sorts such as Oban and Fort Wil­liam are gear­ing up for a busy pe­riod as 55 per cent of Bri­tish adults will be hol­i­day­ing at home over the next few months.

Hol­i­day­mak­ers spend an aver­age £ 599.80 on their an­nual break – giv­ing the UK econ­omy a boost of £17 bil­lion. Top­ping the UK hol­i­day lo­ca­tion is Corn­wall with Devon, the Lake Dis­trict, Lon­don and north Wales mak­ing the top five, with the Scot­tish High­lands in sixth place.

Th­ese find­ings have been re­vealed in Trav­elodge’s an­nual hol­i­day in­dex. The re­port, which sur­veyed 3,000 Bri­tish adults for the past seven years, shows that 2017 is set to be an­other strong year for the stay­ca­tion.

A third of the Bri­tons sur­veyed re­ported that they are tak­ing a ru­ral break this sum­mer and the top des­ti­na­tions for this year also in­clud­ing the Nor­folk Broads, York­shire Dales and Peak Dis­trict.

The study also re­vealed that nearly half of Bri­tons are tak­ing a one-week hol­i­day sup­ported by three short breaks throughout 2017.

Just 17 per cent of adults are tak­ing a tra­di­tional two-week hol­i­day.

The re­port re­vealed that over a third of hol­i­day­mak­ers are tak­ing a mul­ti­ple lo­ca­tion break as part of their main UK hol­i­day and com­bin­ing a coastal break with ei­ther a ru­ral or city break.

Over half of the peo­ple sur­veyed re­ported that they are hol­i­day­ing at home this year be­cause it is too ex­pen­sive to go abroad and a stay­ca­tion break of­fers bet­ter value for money.

More than a third of adults also stated that they want to hol­i­day at home this year in a bid to sup­port the Bri­tish econ­omy as a re­sult of Brexit.

A quar­ter re­ported that an an­nual hol­i­day is one thing that they refuse to cut back on.

The re­port has also high­lighted that the UK’s top stay­ca­tion­ers are in Aberys­t­wyth with as many as 85 per cent of peo­ple from the Welsh town tak­ing a stay­ca­tion break this year and the aver­age house­hold spend­ing £456.75. The other cities mak­ing up the top five are Glouces­ter, Sh­effield, Ply­mouth and Worces­ter.

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