In­de­pen­dent re­tail cam­paign takes to High Street

The Peterborough Evening Telegraph - - Etbusiness Daily -

THE Fed­er­a­tion of Small Busi­nesses (FSB) is set to give its lo­cal sup­port for In­de­pen­dent Re­tailer Month 2012 in July.

The pro­mo­tion is a global “shop lo­cal” ini­tia­tive, which com­ple­ments the FSB’S own Keep Trade Lo­cal cam­paign.

Amir Butt, Peter­bor­ough branchvice-chair­man, FSB, said: “Small in­de­pen­dent re­tail­ers are vi­tal to our econ­omy and it is im­per­a­tive that we recog­nise their im­por­tance to our high streets and to putting eco­nomic re­cov­ery on a firmer foot­ing.

“These small firms aren’t just part of the lo­cal econ­omy – they are the lo­cal econ­omy.

“By ded­i­cat­ing a whole month to cham­pi­oning the High Street, we hope that more peo­ple will spend lo­cally and re­ally ben­e­fit the com­mu­ni­ties they live in,” added Mr Butt.

The or­gan­is­ers of In­de­pen­dent Re­tailer Month have set its ob­jec­tives to:

En­cour­age con­sumers to shop lo­cally.

En­cour­age in­de­pen­dent re­tail­ers to cre­ate a buzz in July.

En­cour­age sup­pli­ers and all those who serve the in­de­pen­dent re­tail sec­tor to spread the word.

Re­tail ex­pert Mary Por­tas was ap­pointed by the Gov­ern­ment in 2011 to con­duct an in­de­pen­dent re­view into the fu­ture of the High Street, and the In­de­pen­dent Re­tail­ers Month will cer­tainly help to raise its pro­file.

The FSB has been cam­paign­ing to Keep Trade Lo­cal and pre­sented a pe­ti­tion to the Prime Min­is­ter, which was signed by many thou­sands of peo­ple from across the UK.

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