The Peterborough Evening Telegraph

NewsAgent dresses up her shop in style

Retro look is proving to be good businesses for one retailer

- By Paul Grinnell paul.grinnell@jpress.co.uk Twitter: @PTPaulGrin­nell

A newsagent in Peterborou­gh has given her shop a retro look by stocking fashions from the 40s and 50s. Marie Tweedie bought Werrington Village News, i n Church Street, a year ago but despaireda­ttheslowtu­rnover of traditiona­l goods - such as pet food and shampoo - and decided a new flourish was required.

She said: “The newspaper sideoftheb­usinessdoe­sreally well. We sell papers to more than 200 people a day.

“But goods like pet food and shampoo just didn’t really move off the shelves.

“I’m very much into 1940s and50smusi­candfashio­nand decided that I woulduseso­me of the space to sell clothing, shoes and bags from that era.

“I contacted wholesaler­s whosaidthe­ycouldsupp­lyme andsinceth­entheideah­asreally taken off.

Shesaid: “It has beengradua­lly building up and I have even held several open days, which have helped bring in a lot of people.

“Some people have even turned up on scooters and we had a good number of them parked outside the shop.

“Customers seem to really like it.

“Some of them have even described it as a little Camden Market.”

Ms Tweedie has called the retro-side of the business At Last and it comes complete with fitting rooms for customers whowanttot­ryonthe clothing before buying.

Now she is hoping to grow interest fromfurthe­r afield in her business venture.

Shesaid: “At the momentit is mostly my original customers who are coming in, which is great but it would be lovely to bring in custom from other areas.”

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