Search starts for champions to power post-Covid revival

Business leaders urged to sign up to new initiative

An appeal has been launched today for champions of business in Peterborough to step forward to help power the recovery after the Covid lockdown.

The Championing Business initiative has been created to forge new partnerships that will generate growth for individual businesses as well as the local economy.

Launched by Cambridgeshire Chambers of Commerce, it is open to all businesses from the smallest independent micro-business to the largest exporter.

Champions will be representatives of any business in the region and can be Local Business Champions or Global Trade Champions but all will be working together to promote and drive growth countywide.

The aim is to help the local economy tackle the impact of Covid and then developments up to and after the Brexit transition.

Commercial finance experts, Pilot Fish, in Bourne, is one of first businesses to join. Its marketing and engagement manager, Catherine

Lidgley, said: “We support this initiative to encourage the growth and expansion of local businesses in the region.

“We work collectively with local professionals and are proud to have supported many local businesses to source finance and achieve growth.”

Chamber chief executive John Bridge said: “There is a need for businesses to come together and build a different and more inclusive future for themselves and for the benefit of all.”

To be a Business Champion simply sign up at the chamber’s website at www.cambridgeshirechamber.co.uk/

Catherine Lidgley of Pilot Fish.

John Bridge, chief executive of Cambridgeshire Chamber of Commerce.