The Press and Journal (Aberdeen and Aberdeenshire)

North-east can benefit from the V&A effect

Hopes for new ‘east coast arts scene’

- BY JON HEBDITCH

A north-east tourist boss believes the opening of the V&A museum in Dundee could lead to the creation of an “east coast arts scene” that will attract more visitors following a massive increase in cruise ship visitors.

VisitAberd­eenshire chief executive Chris Foy was speaking at this week’s city growth committee meeting, where afive-year tourism strategy was launched.

The plan aims to make tourism a £1-billion-a-year regional industry by 2023 – with business events, cruise ships, golf, food and drink, culture and outdoor activities identified as key growth areas.

Developmen­ts such as the harbour expansion, due to open in 2020, and the TECA (The Event Complex Aberdeen) are intended to play a major role.

The strategy was launched in the wake of research that revealed a 61% spike in cruise ship visitors this year.

A total of 27 cruise trips arrived in Aberdeen between May 15 and September 12, with 3,387 passengers aboard.

In 2017, 25 trips carried 2,095 passengers to the Granite City.

Mr Foy said research showed that an average of £75 a day was spent by cruise ship visitors, with a split between those who travelled into the Shire for excursions and those who stayed in the city.

When quizzed whether the opening of Dundee’s £80 million V&A museum could take some of the shine off the Aberdeen market he said: “The overall picture in Scotland is very positive at the moment. We are seeing record growth.

“We see the V&A as a very positive move for the east coast and with the developmen­t of the art gallery and music hall it allows us to present this as a holistic arts scene.”

Matt North, commercial director of Aberdeen Harbour Board, said: “With the £350m Aberdeen Harbour Expansion Constructi­on Project continuing, the future for a growing cruise market in the region looks positive and we are pleased to already have 21 bookings for 2019.”

One dissenting voice was that of Aberdeen Green party co-convener Guy Ingerson, who said: “Most cruise ship passengers... don’t stay here long enough to boost local businesses but do stay long enough to disrupt local services and potentiall­y the local ecology.”

“The overall picture is very postive at the moment”

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 ??  ?? CRUISING FORWARD: Chris Foy of VisitAberd­eenshire has high hopes for tourism
CRUISING FORWARD: Chris Foy of VisitAberd­eenshire has high hopes for tourism

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