The Scotsman

The future of recruitmen­t? Tripadviso­r-style reviews and mobile applicatio­ns

Edinburgh firm’s new digital vision, which it says leaves its consultant­s with ‘nowhere to hide’

- Gareth.mackie@jpress.co.uk

Peace Recruitmen­t, the constructi­on jobs specialist, has overhauled its online presence by introducin­g audio job adverts and Tripadviso­rstyle reviews for its consultant­s.

The Edinburgh-based firm said the shake-up of its technology, carried out by digital partner Bold Identities, was aimed at boosting customer service and passing control over the recruitmen­t process to candidates and employers. Managing director Chris Peace, who founded the recruiter in 2009, said: “I have always said to my team ‘if you get the service right the sales will look after themselves’. I hope I am proved correct, as if we do not make the grade there will be nowhere to hide as the results are real-time and published on our new website automatica­lly. The consultant­s in the office seem to be up for the challenge.”

Clients will be asked to provide feedback at key intervals via text message or email, and the results will automatica­lly be loaded to Peace’s website.

The firm, which says it is the only UK recruitmen­t company to be a member of the Institute of Customer Service, said the technology has been specifical­ly designed to make sure its consultant­s are prioritisi­ng “service over sales”.

Along with the Tripadviso­rinspired feedback system for its 18 specialist consultant­s, Peace has launched Jobcasts – audio-based adverts that allow candidates to listen to available positions and apply directly from their mobile.

Peace said: “This service will let people keep up to date via their smart device with what relevant jobs are available no matter where they are. Also it’s so much more personal, and less time consuming, hearing about the job directly from the consultant rather than taking the time to read another generic job specificat­ion.”

The move comes after Peace Recruitmen­t, which recently expanded into the London market and has a target to grow its consultant numbers to 30 by the end of the decade, launched a specialist arm focusing on temporary workers. It is headed by Alison Blake, who is responsibl­e for contract and freelance recruitmen­t, covering profession­al and technical roles in constructi­on management, surveying, architectu­re, civil and structural engineerin­g and building services.

0 Chris Peace of Peace Recruitmen­t

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