Brewgooder beer to hit almost 100 Co-op stores
0 Zoe Cuthbert, who handles marketing at Brewgooder, at the Earl Grey Street store in Edinburgh A social enterprise brewer which aims to provide clean drinking water for a million people has stuck a major supply deal with the Co-op.
Brewgooder, which donates all of its profits to water charities, will see its craft beer stocked on the shelves of nearly 100 of the retailer’s stores from this month.
Co-founders of the Edinburgh-based firm, Alan Mahon and Josh Littlejohn, were both tackling homelessness in Scotland before combining their passion for craft beer and helping others by setting up a company to market beer which is brewed at Brewdog’s Ellon site.
Mahon, said: “This is our largest listing into the convenience sector, and one we are looking forward to growing in the coming months.
“It will provide a boost to our brand awareness and business development at a key time, while having an impact on thousands of people facing water poverty through our essential clean water projects.”