Dunelm rocking after Xmas sales

Demand for “rocking unicorns” and surging online sales helped homewares group Dunelm notch up a rise in festive trading.

Like-for-like sales lifted 3.4 per cent over the 13 weeks to December, with a 30.5 per cent leap in online sales making up for a more muted 1.1 per cent rise across its stores. Children’s products were among its star festive performers.