The Scotsman

Gender inequality is not set in stone

- Equal Power: And How You Can Make It Happen by Jo Swinson, deputy leader of the Liberal Democrats and MP for East Dunbartons­hire, is published by Atlantic Books HAVE YOUR SAY www.scotsman.com

Rampant sexual harassment at a corporate charity dinner. The BBC accused of breaking equal pay laws. Easyjet’s new male CEO offered £34,000 more to do the same job as his female predecesso­r. You don’t have to look far to find gender inequality alive and kicking in 2018. And those are just stories from the last fortnight.

Not all sexism is so blatant or obvious. Part of the problem is that we are lulled into a false sense of comfort by warm words on corporate websites about diversity initiative­s, and a small number of women in powerful positions such as Nicola Sturgeon and Theresa May.

This masks the fact that informal power structures in politics, the media and business are all still dominated by rich, white men.

Gendered assumption­s abound in society. This week Anna Isaac tweeted how a man on the train had expressed surprised to see a “young lady” reading the Telegraph business pages and the Financial Times. After he mansplaine­d what CBI and ECB stands for, he asked her: “So, what do you do?”

She is the economics correspond­ent for the Telegraph. Replies to her story confirmed that many others similarly experience being dismissed or not taken seriously because they are women. Many studies show the ingrained gender bias spanning different spheres.

Job applicatio­ns for a science lab manager position were assessed differentl­y depending on whether the name on an identical CV was John or Jennifer – surprise, surprise, John was more likely to be offered the job and was also offered 14 per cent more salary on average. The same novel submitted to multiple publishers secured eight times more interest when it was submitted by George instead of Catherine. Online, male journalist­s are disproport­ionately followed and retweeted compared to female journalist­s, and accounts with female usernames receive up to 25 times more malicious messages.

Mostly this disadvanta­ges women, but when it comes to areas like caring for children, it is men who are wrongly assumed to be incompeten­t.

We exist within a culture that is sexist: from outright misogyny to subtle cues that perpetuate gender stereotype­s. It should not be surprising that we all absorb this, and in turn reinforce it, to a greater or lesser extent. This begins in childhood, with toys, books, TV and how we speak differentl­y to little girls and little boys. Later it continues through the world of work, sport and the media around us.

The good news is, gender inequality is not inevitable. We can choose to change it, every single one of us. Having been minister for women for three years, I know the limitation­s of government in tackling gender inequality. I made progress by introducin­g shared parental leave and ensuring large employers have to publish their gender pay gaps, but I recognised that as well as new laws, we need a wider movement to challenge and change our culture.

So here’s my call to arms to everyone frustrated by the lack of gender equality here in 2018: use your power to do something about it. You don’t need to fix the whole problem, just fix the bit you can. Whatever your gender, whether you’re

retired, working or still at school, everyone can take action and make a difference. My book, Equal Power, contains dozens of ideas of things you can do to tackle gender inequality at home and at work, from sport to culture, and in our everyday conversati­ons.

When you take action, please share what you’ve done using the hashtag #Equalpower. Gender inequality is not inevitable. Let’s make it a thing of the past.

 ??  ?? Gender stereotype­s begin early with subtle difference­s in how girls and boys are treated
Gender stereotype­s begin early with subtle difference­s in how girls and boys are treated
 ??  ?? Women and men can liveas equals but we must overcome long-standingpr­ejudices, writes Jo Swinson
Women and men can liveas equals but we must overcome long-standingpr­ejudices, writes Jo Swinson

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