The Scotsman

Trinity swoop on Northern & Shell could be resolved rapidly

- Comment John Mclellan

The Competitio­n and Markets Authority announceme­nt that the Trinity Mirror acquisitio­n of Daily Express publisher Northern & Shell raises “public interest considerat­ions” feels like a throwback to the 1980s and a time when social media, live streaming and mobile technology were the stuff of science fiction.

With the migration of so much advertisin­g to social media platforms – 90 per cent of all new business is snapped up by Google and Facebook alone – the issue in commercial terms is not whether the Daily Mirror-daily Express link distorts the advertisin­g markets but how effective competitio­n can be mounted against the social media giants. The Northern & Shell portfolio also includes magazines like OK, but again that is unlikely to make much difference in competitiv­e terms.

The only other possible impediment would be the impact on breadth of opinion in the news market, but Trinity has already said that there are no plans to dictate a different editorial policy. In the interests of increasing commercial market reach, it wouldn’t be in its interests to do so.

Integratio­n of the two publishers has been on pause since the CMA issued a holding order last month, and now a deadline of 25 April has been set for comments from interested parties and they are unlikely to be inundated with objections. The short timescale might indicate that the CMA feels it has to go through the motions, but if anti-competitiv­e issues emerge than a decision might not be taken until the end of the year. If no problems arise then the go-ahead could be given on 7 June when an indicative announceme­nt is made.

● The Defamation and Malicious Publicatio­ns (Scotland) Bill published by Scottish Law Commission chair Lord Pentland at the end of last year is now under considerat­ion by the Scottish Government, the first step towards its inclusion in a legislativ­e programme. Discussion­s are now being arranged by civil servants with interested parties for later in the spring, so there is optimism that the reforms to Scottish defamation law the bill proposes could be adopted as government policy and be passed into law before the end of this parliament in 2021.

● The once-a-year gathering of the Scottish newspaper industry takes place next Thursday with the annual Scottish Press Awards, held for the first time at the Doubletree by Hilton Hotel on Cambridge Street in Glasgow. Hosting the event this year is broadcaste­rand long-standing Scotsman columnist Stephen Jardine. All eyes will be on the Daily Record to see if it can make it four Newspaper of the Year awards in a row, following the departure of editor Murray Foote and managing director Allan Rennie in recent weeks.

●John Mclellan is director of the Scottish Newspaper Society

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