The eyes have it

This cruelty-free mascara, with 5 per cent of profits going to animal charity, the Nonhuman Rights Project, has been a bestseller since launching last month, and not only because Rose Huntington-whiteley is the range’s ambassador. It’s a tubing mascara, so coats the lashes, and we found ours were impressively fanned out and lengthened. There was no smudging or clumps, and it slid off easily with a cleanser.

Unlocked Instant Extensions Mascara, £29, Hourglass, www.hourglass.co.uk