The Scotsman

Media group Reach highlights digital growth

- By PERRY GOURLEY

Media group Reach, behind the Daily Record and Sunday Mail in Scotland, said strong growth in digital revenues is seeing it perform ahead of market expectatio­ns despite continuing falls in print circulatio­n.

In a trading update ahead of full- year results the group, which is also behind the Mirror and Express titles, highlighte­d digital revenue growth of 16.2 per cent for the last five months, up from 12.9 percent in the third quarter of the year.

However, although it said circulatio­n sales have “remained resilient despite the recent lockdowns”, it reported a decline in print sales of 19.6 per cent.

Reach said it expects these trends to continue into December, “while recognisin­g that the current macro economic uncertaint­ies make forecastin­g more challengin­g”.

Overall, group sales dropped by 13.9 per cent but cost- cutting measures will help operating margin sin the second half of the year to be “materially ahead” of the first.

Earlier this month the company announced plans to close two print sites, putting 150 jobs at risk of redundancy following a review of its print capacity. It has started a consultati­on process over proposals to close the sites in Luton and birmingham.

In april it cut staff pay by 10 percent and furloughed 20percent of employees as it looked to cut costs amid the Covid- 19 crisis.

Chief executive Jim Mullen said although the headwinds from Covid- 19 have been “considerab­le”, the group is approachin­g the end of the year with “a strong and growing digital business, resilient print circulatio­n sales, and a new, efficient operating model”.

He said the group was seeing an increased focus on business intelligen­ce with the launch of a newtool ontrack for December “which will provide enhanced data and insight that will support further digital revenue growth”.

He added :“Whilst macro economic uncertaint­y remains, we approach 2021 with confidence in the long-term value of our loyal audience and trusted brands and with strong digital momentum ."

Reach said the number of registered customers has now exceeded 4.25 million, and that it is ontrack to deliver the 10 million registrati­ons it is targeting by the end of 2022.

It said it had continued to generate healthy levels of cash during the period and is forecast to retain a strong positive cash position at year-end despite incur ring one- off cash costs associated with the transforma­tion programme and other historical items.

Earlier this week Reach acquired t he remaining 50 per cent of Independen­t Star, which increased its portfolio in Ireland to eight newspapers, one female lifestyle magazine and six online titles.

House broker N um is described it as a strong trading update, reiterated its “buy” recommenda­tion and raised its target price on the shares to 210p from 190p.

The group is due to publish its full-year results to December 27 on March 1. Reach acquired the Express & Star titles in 2018 and also owns OK! Magazine.

Earlier this week the Daily Mail and General Trust reported a halving of annual profits as its newspapers, events and UK property informatio­n businesses were hit by the effects of the coronaviru­s pandemic. Profit before tax fell 50percentt­o£ 145 million.

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