MAKE CHRISTMAS MAGICAL IN LONDON’S SEVEN DIALS
Experience the ultimate festive day discovering London’s most precious hidden gem - Seven Dials - the intriguing network of seven streets that links Covent Garden to Soho.
Set at a slower pace, Seven Dials captures the energy of London’s West End and charmingly pairs it with a familial, community feeling. Adorned with beautiful Christmas lights, explore seven streets of independent brands, flagship stores, awardwinning theatres, and some of London’s best loved restaurants.
To help plan your trip to London this Christmas, here’s our guide on some of the best places to eat, drink and shop in Seven Dials.
Home to a collection of independent stores and thoughtful brands, Seven Dials is the perfect place to find a gift for the ones you love while taking some simple steps to a more conscious Christmas.
Pick up a pair of the World’s first and only biodegradable tights from Billi London (35-37 Monmouth Street) or give the finest one-of-a-kind clothes a second life by picking up a reworked vintage garment from Good London (33 Neal Street) or Cow Vintage (13 Short’s Garden). For a gift that promises quality, you can’t go wrong with a signature Tailored Tee from L’estrange (19 Earlham Street), sustainable denim from Nudie Jeans (57-59 Monmouth Street), or thoughtfully designed luggage from Away (9 Earlham Street) who all offer free repairs for life.
Fancy some festive food to break up the Christmas shopping? Seek out the colourful Neal’s Yard or pop into one of the many independent restaurants and cafes dotted around the seven streets. Wildwood Kitchen (184 Shaftesbury Avenue) will be offering a festive menu which includes a turkey roast and a festive four cheese pizza, whilst Compagnie des Vins Surnaturels (8-10 Neal’s Yard) will be offering their Alpine Wine
Selection, a must-have when in need of a post-shopping tipple. Chick N’ Sours (1A Earlham Street) will also be showcasing their festive crispy chicken burger. Visit Seven Dials Market (35 Earlham Street) and take a walk around the Banana Warehouse to choose from 11 deliciously independent food traders.
If you want to soak up some culture, then drop into the Art of Banksy Exhibition (50 Earlham Street) or to Unit X (40 Earlham Street) who are showcasing surrealist painter Roby Dwi Antono. If you are looking for some family-friendly entertainment, head
to the Cambridge Theatre (Earlham Street) to catch a theatre classic, Matilda.
Seven Dials Winter Festival
Running from 19th -21st November, ticket holders can enjoy a range of events, masterclasses, and workshops, including festive perfume-making at Experimental Perfume Club (53 Monmouth Street), a skateboard-making workshop at Route One (47-49
Neal Street), Zero waste cocktail-making at Billi London (35-37 Monmouth Street) and a tasting event at renowned chocolatier Pierre Hermé (38 Monmouth Street).
Not only that, you will be able to enjoy a complimentary festive tipple from the Prosecco cart while you take your time wandering through the cobbled streets of Seven Dials as the stores extend their opening hours and offer exclusive festive discounts for the three-day period. Stick around for the free festival entertainment and performances including wreath-making stations, daily DJS, glitter makeovers, a live podcast recording, live kitchen demos, pop-up pantomimes and whole line up of live
music performances.