Yeti in demand
The recent world premiere of the new Kodiaq SUV may signal the start of ŠKODA’s next SUV attack, but the ŠKODA Yeti – the brand’s first SUV – is still enjoying a rise in popularity.
Now in its seventh production year, after launching in 2009, the ŠKODA Yeti has been one of the most successful compact SUVs ever.
In total, ŠKODA has delivered more than 580,000 Yetis to customers worldwide, and due to continued high demand is expanding capacity for production.
In the UK, ŠKODA has seen the Yeti’s popularity continue to rise, with nearly 60,000 registrations since its 2010 market introduction.
In 2015 it had its best-ever year, with 13,306 examples being snapped up by UK customers.
“We are delighted to be able to deliver as many ŠKODA Yetis to our customers in Europe as they wish,” says Michael Oeljeklaus, ŠKODA Board Member for Production and Logistics.
“By using the production capacities of another European plant within our international production network, we can respond satisfactorily to the high demand.”
The compact SUV is currently produced at four plants: In addition to Kvasiny in ŠKODA’s home country the Czech Republic, the model is manufactured at Solomonovo ( Ukraine), Nizhniy Novgorod ( Russia), Öskemen / Ust Kamenogorsk (Kazakhstan) and Anting (China).
In order to meet the high demand for the Yeti models in Europe, ŠKODA is utilizing the additional production capacities at the Nizhniy Novgorod plant.
The ŠKODA Yeti has been produced there since 2012 alongside the ŠKODA Octavia. Production in Nizhny Novgorod is carried out in partnership with the Volkswagen Group Russia and the Russian automobile manufacturer GAZ Group.
ŠKODA entered the compact-SUV segment with the Yeti in 2009.
In Europe, the award-winning Yeti is one of the best-selling SUVs in its class and underlines the all-wheel-drive competence of the brand.
More than 580,000 Yetis have been sold to customers around the world to date. In 2015 alone, ŠKODA delivered around 99,500 Yeti models. Between January and August 2016, approximately 61,700 customers worldwide opted for a Yeti, with over 14 percent of those allocated to UK customers.
British customers admire the Yeti for its rugged no-nonsense looks , its practicality and its reputation for reliability. On top of that Skoda dealers always do well when it comes to customer care.