Western Mail

Wales’ pig sector gets investment of £1.29m

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THE Welsh Government has confirmed £1.29m investment of Welsh Government Rural Developmen­t Programme and European Agricultur­al Funding for the pig sector in Wales – to help the industry grow and capitalise on opportunit­ies post-Brexit.

Following the success of the pilot project run by Menter a Busnes from 2017 to March 2018, funding has now been secured for Menter Moch Cymru (MMC) – a project designed to support and develop the pig industry in Wales – allowing it to continue its work for another four years.

As a result of the extension, MMC will be able to maintain and expand its multi-pronged campaign, which among other targets seeks to increase the pig herd in Wales.

Funded by the Welsh Government Rural Communitie­s – Rural Developmen­t Programme 20142020, which is funded by the European Agricultur­al Fund for Rural Developmen­t and the Welsh Government, MMC adopts a collaborat­ive approach involving a range of supply chain partners to develop local markets and products, increase the expansion opportunit­ies for existing producers and support the establishm­ent of new entrants.

During the pilot phase, the project achieved a high profile and good engagement with the sector, while also vastly exceeding many of its original targets.

Alun Jones, chief executive of Menter a Busnes, said: “This news marks a significan­t investment by the Welsh Government in the pig sector and it will be very much welcomed by those working in the industry.

“This is a huge opportunit­y for the pig sector, particular­ly in light of Brexit. Existing pig producers in Wales will have the confidence and tools to take their businesses to the next level, while new entrants will have the training and support they need to establish their enterprise­s.”

While the pig sector in Wales is small, and production has been declining since the 1970s, there are, Mr Jones says, great opportunit­ies for farmers.

“The pig sector also offers Welsh farmers an opportunit­y to diversify their activities and to take advantage of Wales’ position as a big consumer of pork.”

A formal launch will follow in the autumn.

 ??  ?? > Menter a Busnes CEO Alun Jones
> Menter a Busnes CEO Alun Jones

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