Western Mail

Watchdog investigat­ion into supermarke­t merger

- RAVENDER SEMBHY AND CHRIS PYKE Business reporters chris.pyke@walesonlin­e.co.uk

THE competitio­n watchdog has launched a formal investigat­ion into the proposed £12bn merger between Sainsbury’s and Asda.

The deal will now be subject to a Phase 1 probe to assess how it could affect competitio­n for UK shoppers, the Competitio­n and Markets Authority (CMA) confirmed yesterday.

The watchdog’s investigat­ion will consider whether the tie-up could lead to less choice, higher prices or worse quality services.

It will also look at whether the merged company could use its increased buying power to “squeeze suppliers” and whether this could have potential knock-on effects for shoppers.

Sainsbury’s and Asda have gone on record saying that suppliers will bear the brunt of a pledge to bring down the price of everyday products following their union.

Andrea Coscelli, chief executive of the CMA, said: “About £190bn is spent each year on food and groceries in the UK so it’s vital to find out if the millions of people who shop in supermarke­ts could lose out as a result of this deal.

“We will carry out a thorough investigat­ion to find out if this merger could lead to higher prices or a worse quality of service for shoppers and will not allow it to go ahead unless any concerns we find are fully dealt with.”

It is also expected that scores of stores will have to be offloaded as part of the competitio­n review.

The new company – which will bring together the second and third biggest supermarke­t chains in the UK – will own more than 2,800 stores, beating Britain’s biggest supermarke­t, Tesco.

It will also employ 3330,000 people and represent 31% market share.

When the news emerged of the

POSTCODES WITH BOTH STORES:

merger experts said they believed competitio­n regulators could axe at least 75 stores in what would be the biggest supermarke­t shake-up since the merger of Morrison and Safeway in 2003.

In Wales there were seven postcodes that had both a Sainsbury’s and Asda, meaning they were sites most likely to be affected.

Sainsbury’s and Asda have asked the CMA to move to the in-depth Phase 2 part of the inquiry through a fast-track process.

While in most cases a full Phase 1 investigat­ion is needed to determine whether a deal can be cleared or whether further scrutiny is required, merging companies can ask the CMA to move to the second phase early.

The CMA said it expects to accept the request unless it receives any valid objections.

Sainsbury’s and Asda have claimed that the shock deal, announced earlier this year, will result in cheaper everyday items, although it is not yet known where the price cuts will fall.

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