Western Mail

Profits jump for JD Sports despite tough retail market

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RETAILER JD Sports has notched up record half-year results as profits jumped by nearly a fifth despite a tough retail market and difficult times during the heatwave.

The sportswear chain, which also owns Blacks and Go Outdoors, reported a 19% rise in pretax profits to £121.9m for the six months to August 4.

It said like-for-like sales in its high-street sports fashion stores were “marginally positive”, but lifted 4% including online trade.

Its outdoor brands – also including outlets such as Millets – endured a “difficult” first half after the prolonged summer heatwave dented demand.

Total like-for-like sales, including online, for its outdoor brands just scraped into positive territory, having initially risen by 7% in the first three months.

JD Sports said: “After a promising first quarter when our outdoor fascias benefited from the late winter, they have all had an extremely challengin­g second quarter, with good growth in sales of lightweigh­t shorts and T-shirts nowhere near able to compensate for a significan­t and understand­able decline in jackets and other waterproof apparel.”

But JD said it believed the sales blow was a “one-off” and remains “more widely reassured for the longer term by further growth in sales of camping and other outdoor activities”.

Peter Cowgill, executive chairman of JD Sports, said: “Against a backdrop of widely reported retail challenges in the UK, it is extremely reassuring that the profitabil­ity in the UK and Ireland sports fascias has been further enhanced.

“This reflects the value of the investment­s that we have made over a number of years in developing a dynamic multi-channel propositio­n which marries the best of physical and digital retail.”

The firm said its global expansion continued apace in the past year, with 39 JD stores opening overseas, including 18 in Europe and 21 in the Asia Pacific region.

It has also recently secured its US market debut after taking over American sportswear company Finish Line in June for $558m (£428m) in what it has previously branded a “transforma­tional” deal.

The group said it continues to see value in a high-street store portfolio and does not expect to shed shops on a significan­t scale, although it is working with landlords to ensure “our portfolio of leases has the maximum flexibilit­y and the lowest committed cost possible”.

On current trading, JD Sports said sales have continued at similar levels to those in the first half and the group remains on track for full-year forecasts.

It now has 390 sports fashion stores in the UK and Ireland, out of 2,184 globally, and 239 outdoor outlets.

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