Western Mail

City broadcast industries to have research funding

- JESSICA WALFORD Reporter jessica.walford@walesonlin­e.co.uk

SCREEN and broadcast industries centred on Cardiff are to receive a slice of almost £80m to aid productivi­ty and jobs creation, it was announced yesterday.

The capital city – along with cities such as Bristol, Bath, Leeds, London, York, Belfast, Dundee and Edinburgh – is to receive research funding for its creative industries.

Led by the Arts and Humanities Research Council within UKRI (UK Research and Innovation), the Creative Industries Clusters Programme is made up of these nine creative clusters across the UK and a new Policy and Evidence Centre, led by “innovation foundation” Nesta in partnershi­p with 13 universiti­es.

Businesses will work with academics in these hubs to research ways to improve production.

The aim of these Creative Clusters is to make better use of digital technology and to drive down production time, while creating more jobs.

The programme aims to bring together world-class research talent with companies and organisati­ons, including household names such as Aardman, Burberry and Sony, in a first-of-its-kind research-and-developmen­t investment.

This investment, through the Industrial Strategy Challenge Fund and industry, offers support to Wales’ globally important creative industries, which are already worth more than £1bn to the UK economy, and support 63,000 jobs.

The aim of the Clusters programme is to create jobs and drive the creation of companies, products and experience­s that can be marketed around the world.

The Clwstwr Creadigol project, led by Cardiff University, with partners Sony UK Technology Centre, BBC Cymru and S4C, makes up one of the nine clusters.

It is looking to transform the screen and broadcast industries in the Cardiff region by helping them to innovate and compete, aimed at responding to changing technologi­es such as the emergence of 5G mobile infrastruc­ture and changing patterns of consumptio­n.

Business Secretary Greg Clark said: “The screen and broadcast industries in south Wales are massive success stories for the whole of the UK, creating skilled jobs and business opportunit­ies across the country.

“The creative industries in Wales currently contribute over £1bn a year to the UK’s economy, and through our modern Industrial Strategy we are investing to enable the sector to keep on growing and bringing the benefits to all corners of the United Kingdom.”

Culture Secretary Jeremy Wright said: “Britain’s creative industries are an economic and cultural powerhouse and the Creative Clusters will ensure they continue to thrive in regions across the country.

“These partnershi­ps between business, academia and industry will encourage the use of future technology to develop new products and experience­s, and boost employment opportunit­ies across the breadth of the UK.”

Welsh Secretary Alun Cairns said: “Wales is a creative nation, and the creative industries provide valuable jobs and opportunit­ies for thousands of people across the country.

“This UK government investment cements south Wales’ place as a global leader in the screen and broadcast industries.”

 ??  ?? > Cardiff is one of the UK cities chosen to receive research funding for its creative industries. Pictured are the Pierhead building and Millennium Centre in Cardiff Bay
> Cardiff is one of the UK cities chosen to receive research funding for its creative industries. Pictured are the Pierhead building and Millennium Centre in Cardiff Bay

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