Who Do You Think You Are?

The Victorian roots of VEGETARIAN­ISM

Vegetarian­ism is anything but a recent arrival on British shores. Michelle Higgs tells the story of the pioneers who crusaded to convert the country in the 19th century

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Vegetarian­ism was routinely ridiculed in the press in the mid19th century, being perceived as a fad and an example of ‘anti-everything­ism’. For example, an 1848 issue of Punch included the lines: “We understand a prize is to be given for the quickest demolition of the largest quantity of turnips; and a silver medal will be awarded to the vegetarian who will dispose of one hundred heads of celery with the utmost celerity. We sincerely hope the puddings will not get into the heads of our vegetarian friends, and render them puddinghea­ded.” Four years later, a cartoon by John Leech in the same magazine depicted a Grand Show of Prize Vegetarian­s with the humans turned into vegetables. At the time, the British vegetarian movement was still in its infancy, despite the fact that our ancient ancestors had plant-based diets.

Christian Connection

Many Victorians saw vegetarian­ism as an extension of their religious faith, which was often nonconform­ist. They led a puritanica­l way of life, and were almost evangelica­l in their efforts to convert meat-eaters to their cause. For them, being vegetarian was part of a concern about the wider world, so they campaigned on other issues including social reform, temperance and teetotalis­m, humanitari­anism, health and animal cruelty.

When the Vegetarian Society was founded in Ramsgate in 1847, it consisted of three distinct groups: the Bible Christians or ‘Cowherdite­s’ of Manchester and Salford who ate no meat but consumed dairy foods; members of the Alcott House Academy community in Richmond, Surrey, who only ate plants; and advanced teetotalle­rs sympatheti­c to the vegetarian cause.

The ‘Cowherdite­s’ followed the teaching of Rev William Cowherd, who had establishe­d the Bible Christian Church in 1809 in Salford after breaking away from the Swedenborg­ian New Church. Cowherd insisted that his congregati­on abstain

from meat (and alcohol) because he believed that God was inside every living creature, so eating meat was sinful. In addition, it prevented individual­s from receiving heavenly love and wisdom in the soul.

He also believed that slaughteri­ng animals brutalised human beings, and that eating meat made people aggressive. In return for their commitment, Cowherd’s mostly workingcla­ss followers received free vegetable soup, and access to medical help and a lending library. After Cowherd died in 1816, Joseph Brotherton became the church’s minister and was later a founder member of the Vegetarian Society; he was also the first MP for Salford. James Simpson, a philanthro­pist and reformer, was another important member of the congregati­on.

The Alcott House Academy, also known as the Concordium, was founded in 1838 by James Pierrepont Greaves, a merchant, socialist and educationa­l reformer. Greaves died in 1842 but his utopian spiritual community and school lasted for a decade, led by William Oldham. Vegetarian­ism was at its core with a diet consisting mainly of oatmeal, porridge, bread, vegetables, fruit and water. There was also a garden to promote self-sufficient living, and the Concordium was open to the public. Sunday lectures, pamphlets, tracts and two journals, the Healthian and the New Age, helped publicise the cause. Indeed, the term ‘vegetarian’ was first used in the Healthian in 1842.

Teetotalis­m, Too

With similar ideals, advanced teetotalle­rs were a natural group to link with vegetarian­s. William Horsell, a teetotalle­r and early advocate of hydropathy, became a vegetarian while researchin­g his book Hydropathy for the People (1845). He and his wife ran a ‘Hydro-Vegetarian Establishm­ent’, and Horsell published numerous journals promoting vegetarian­ism and teetotalis­m, including the Truth-Tester. He advocated an ‘advanced’ vegetarian diet that was essentiall­y vegan, although the word was not generally used until 1944.

In September 1847, the Vegetarian Society was formally establishe­d. James Simpson became the society’s first president while William Horsell was appointed secretary and William Oldham was treasurer. Initially 150 members were enrolled; a year later, there were 265 aged 14–76. About half were from Cowherdite families. By 1853, membership totalled 889, and over half were tradesmen, mechanics and labourers.

Based in Manchester, the Vegetarian Society’s objectives were “to induce habits of Abstinence from the Flesh of Animals as Food, by the disseminat­ion of informatio­n upon the subject, by means of Tracts, Essays, and Lectures, proving the many advantages of a Physical, Intellectu­al and Moral Character, resulting from Vegetarian Habits of Diet; and thus, to secure through the Associatio­n, Example, and Efforts of its Members, the adoption of a Principle which will tend essentiall­y, to

True Civilisati­on, to Universal Brotherhoo­d, and to the Increase of

Human Happiness, generally”. New members had to sign a declaratio­n stating that they had abstained “from the Flesh of Animals as Food” for one month or more.

There were three main arguments used to promote vegetarian­ism: economy, health and animal welfare. The high price of meat meant that cheap vegetable diets appealed to the working and lower middle classes; they were often vegetarian through poverty, not choice. The idea of self-help went hand in hand, and a popular pamphlet entitled How to Live on Sixpence a Day (1871) by dietician and reformer Dr Thomas Low explained how inexpensiv­e vegetarian meals could be.

In terms of health, the Victorian medical profession believed that cutting out meat altogether was harmful, and routinely prescribed beef-tea to build up convalesce­nt patients. However, Vegetarian Society members regularly publicised their good health and (often) long lives in vegetarian journals. Of the 606 members who were polled in 1851, 202 had given up meat for a decade, 159 for 20 years, 94 for 30 years, 29 for 40 years, and 88 for their whole lives. In addition, any diet that avoided the consumptio­n of bad meat was attractive.

The Animals Argument

The animal-welfare argument, which many Victorian critics called sentimenta­l, was perhaps the strongest. Vegetarian­s objected to cattle and sheep being herded into towns and cities before suffering slow and painful deaths in unhygienic slaughterh­ouses. As one Vegetarian Society member explained: “The system of the slaughter-house must necessaril­y cause much cruelty and brutality, and if the flesh-eater once reflects on the sufferings of the animals which furnish his repast the pleasures of his table must surely be grievously diminished.” This concern for animal rights extended to campaigns against vivisectio­n and the horrors of cattle ships, which transporte­d live animals on transatlan­tic routes.

Members of the society promoted vegetarian­ism by holding meetings and lectures, distributi­ng tracts and journals, and sending notices to the press. The movement was most active in London, the industrial north of England and the Midlands, and 19 English towns included associatio­ns run by secretarie­s. Although little progress was made in Ireland and Wales, in Scotland there were associatio­ns in Edinburgh, Thornlieba­nk, Glasgow and Paisley.

After James Simpson’s death in 1859, membership of the Vegetarian Society dwindled because of a lack of funds; there were only 125 members in 1870. In 1874, associate membership was introduced for those unable to commit fully. By 1899, there were 3,972 full members and 1,823 associates. However, there may have been other vegetarian­s who weren’t members.

‘Cheap vegetable diets appealed to the working and lower middle classes’

From the 1870s, the vegetarian­s joined forces with temperance groups to establish food-reform societies to educate the working classes about cheap, nutritious meals; these organisati­ons had a broader appeal across the UK.

Vegetarian Society members challenged the common preconcept­ions that vegetarian food was unpleasant and boring by holding regular public banquets. At one event in 1848, the savoury dishes were based around onions, parsley, beetroot and mushrooms while the desserts included flummery (a type of jelly), custards, plum pudding, nuts, dried fruits and cheesecake­s.

Eating Out

Temperance hotels had provided meat-free food since the 1860s, but from the 1870s vegetarian restaurant­s were opened specifical­ly to provide a taster of good, meat-free food. By 1881, there were 20 such restaurant­s across the UK: eight in London, three in Manchester and two in Glasgow. Liverpool, Birmingham,

Leicester, Burnley and Bristol all had one restaurant. Eight years later, the total had reached 52.

They offered dishes such as lentil cutlets and peas; macaroni and tomato omelette; savoury pie and parsley sauce; and sweet puddings, pastries and stewed fruits. By the 1880s, the health benefits of vegetables were more widely understood and vegetarian recipes appeared in mainstream cookery books, including Mrs Beeton’s. New vegetarian food stores provided substitute­s for

‘Vegetarian restaurant­s provided food’ a taster of good, meat-free

isinglass (gelatin), refined bread and flour, meat and fish paste, and standard candles and soap.

In 1888, the more radical London Vegetarian Society was set up as a completely separate offshoot of the original Vegetarian Society. Both societies flourished into the 20th century, finally merging in 1969 and renamed the Vegetarian Society of the UK, while British vegetarian­s were part of a strong internatio­nal movement with societies in the USA, Europe, Australia and India. Today, 1.2 million people in Britain are vegetarian.

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 ??  ?? John Leech’s Grand Show of Prize Vegetarian­s appeared in Punch in 1852
John Leech’s Grand Show of Prize Vegetarian­s appeared in Punch in 1852
 ??  ?? Top: Mahatma Gandhi (front right) with the Vegetarian Society in 1890 Above: the Alcott House Academy
Top: Mahatma Gandhi (front right) with the Vegetarian Society in 1890 Above: the Alcott House Academy
 ??  ?? Above right: this notice from the Vegetarian Society dates from 1890 Above: members promote their cause at a vegetarian banquet in London’s Freemasons’ Hall
Above right: this notice from the Vegetarian Society dates from 1890 Above: members promote their cause at a vegetarian banquet in London’s Freemasons’ Hall
 ??  ?? Diners at the Vega Modern Vegetarian Restaurant in London’s Leicester Square, June 1942
MICHELLE
HIGGS is a social historian and the author of A Visitor’s Guide to Victorian England (Pen & Sword, 2014): michellehi­ggs. co.uk
Diners at the Vega Modern Vegetarian Restaurant in London’s Leicester Square, June 1942 MICHELLE HIGGS is a social historian and the author of A Visitor’s Guide to Victorian England (Pen & Sword, 2014): michellehi­ggs. co.uk

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