Fat Lad helping charity bikers to coast along
CYCLE WEAR firm Fat Lad At The Back, which trades under the acronym FLAB, is supplying 42-year-old rider Robin Dow and his Ride4Cancer team of likeminded Yorkshiremen with kit as they prepare for the Coast-toCoast ride tomorrow.
They will cover the ‘bikebreaking’ 150-mile one day challenge from Seascale in Cumbria to Whitby in North Yorkshire. So far Ride4Cancer has raised £5,200 for Maggie’s Yorkshire, which is fundraising to build a new Leeds cancer centre which will provide support to people with cancer, as well as their friends and families.
FLAB has supplied Mr Dow and his team with all-weather kit enabling them to complete training and participate in five major fundraising challenges.
As well as the Coast-to-Coast, the Ride4Cancer fundraisers will take on Ride London (100 miles) in July, having already conquered the Tour de Yorkshire, Fat Lad At The Back Sportive and the Yorkshire Struggle.
Mr Dow and his fellow cyclists Martin Dobson, Andy Lowe, Glenn Gudgeon, Mark Kestell, Mark Bedford, Steve Hardcastle and Warren Wilman, all from Yorkshire, have each individually been affected by cancer.
Mr Dow’s wife Harriet, who is 40, has battled metastatic breast cancer which spread to her lung, followed by a separate diagnosis of thyroid cancer.
FLAB said the move to support the Ride4Cancer Team underpins its commitment to inspiring people of all shapes, sizes and genders to embrace cycling and ride with confidence and community spirit.
Richard Bye, creative director at Fat Lad At The Back, said: “It’s been a great effort so far by Robin and his friends.
“We’re delighted they have already raised thousands of pounds having completed three of their five challenges.”