Insmartcities helps to bring faster internet to world-famous market
A NEW free wifi network will bring a fast internet connection to traders, tourists and shoppers at the world-famous Portobello Market in the London borough of Kensington and Chelsea.
The new network, which covers the majority of Portobello Road and Golborne Road, has been put in place by Kensington and Chelsea Council in partnership with the Harrogatebased UK tech pioneer, Insmartcities. It offers speeds of up to 2 gigabits per second – faster than virtually all home wifi networks and on a par with the best business services.
This means market traders will be able to use the latest cashless payment technology, via a secure and private section of the new network, making it easier for local businesses to process transactions and more convenient for shoppers and tourists.
Natalie Duffield, chief executive of Insmartcities, said: “Portobello Market is a worldfamous destination but 4G coverage has been patchy which can limit opportunities in this digital age.
“We have installed the best available technologies for the benefit of local businesses, residents and visitors.”
Coun Cem Kemahli, lead member for the environment, said: “Helping people to get online on Portobello and Golborne Road is a really significant step.
“Not only will this help visitors as they explore our world famous Portobello Market but residents will also benefit by having super-fast connectivity in their neighbourhood.
“Local residents and market traders told us that access to the internet is a priority. We are glad to be able to offer them this high-speed solution to help them get online and also to take card payments more efficiently.
“Access to fast internet has become a key requirement across the world.”