Yorkshire Post

Dyson planning to spend nearly £ 3bn developing robotics and AI

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DYSON PLANS to spend nearly £ 3bn to double its range of products by 2025, with robotics among the new areas to be researched.

The firm is best known for its range of vacuum cleaners, hair styling products, home fans and air purifying devices.

But as part of plans to expand that portfolio, a £ 2.75bn investment will be used to hire new engineers and scientists as well as fund research into areas including robotics, new motor technology, machine learning and software.

It is not the first time the company has tried to venture into new product areas – last year the Wiltshire- based firm scrapped its developmen­t of an electric car after deciding it was not “commercial­ly viable”.

Dyson said this latest investment will span the UK, the Philippine­s and Singapore - the latter of which being where the technology

firm is currently planning to open a new global head office.

In the UK, at the firm’s Innovation Campus sites in Malmesbury and Hullavingt­on, the new areas of study will focus on developing advanced robotics and artificial intelligen­ce.

Dyson chief executive Roland Krueger said it was the beginning of a “new chapter” in the company’s developmen­t. We continue the expansion of our operations in Singapore, UK and South- East Asia, as a vital step of our future developmen­t,” he said,

“Now is the time to invest in new technologi­es such as energy storage, robotics and software which will drive performanc­e and sustainabi­lity in our products for the benefit of Dyson’s customers.

“We will expand our existing product categories, as well as enter entirely new fields for Dyson over the next five years. This will start a new chapter in Dyson’s developmen­t.”

Dyson was establishe­d by Sir James Dyson in 1991. It designs and manufactur­es household appliances and became famous for its vacuum cleaners. One of Sir James’s earliest inventions was a ball- barrow which uses a ball in place of a wheel.

It employs around 12,000 people around the world.

 ??  ?? ROLAND KRUEGER: Chief executive said investment was start of a new chapter.
ROLAND KRUEGER: Chief executive said investment was start of a new chapter.

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