Now we realise hotels are vital to enjoying our lives, says Charles
THE PRINCE of Wales has told hoteliers the British hospitality industry may have been taken for granted before the pandemic but people now realised it was “essential to the enjoyment of life”.
Charles, in a video message of support at a Master Innholders’ online event, said the country was ready and waiting to gather at hotels, restaurants and pubs in celebration when the Covid-19 crisis passed.
He praised the industry’s resourcefulness and resilience, saying it had endured its greatest challenges during the months of lockdown restrictions.
The heir to the throne said: “The last 12 months may well have battered us all but this time will pass and when it does we know exactly to whom we should turn to help us celebrate.”
Charles noted that the sector was the country’s third largest
employer and contributed more than £39bn in direct gross taxes and accounted for more than £24bn in expenditure by tourists.
The prince added: “The British hospitality industry is one of this country’s greatest success stories and one which, I fear, we may have taken somewhat for granted.
“As often seems to happen, it is when something we treasure is endangered that we appreciate it most. As I am sure you will agree any deprivation does rather sharpen the appetite.
“This is why I believe that, over the past months of the pandemic, we have all come to appreciate the invaluable service provided by your profession – whether it is hosting celebrations, family meals or gatherings of friends, or welcoming in the weary traveller or the wide-eyed tourist, the job you all do is essential to the enjoyment of life.
“Across the country, from Caithness to Cornwall and, of course, in London, hotels, restaurants and pubs are at the heart of our communities.”
The Master Innholders’ Hoteliers – Battered But Not Beaten event was the first of its education and development sessions, looking at issues such as the future of the sector.
The prince also applauded the industry’s “incredible characters and personalities”.