Albuquerque Journal

Avoid meeting meltdown

How to actually achieve something when teams gather

- By David Finkel David Frankel contribute­s to sales, marketing, business developmen­t and product strategy as the chief marketing officer for Capify.

lways on, never done.

That’s the conclusion of a study conducted by the Center for Creative Leadership, which found that 60 percent of profession­als, managers and executives who carry smartphone­s for their jobs report interactin­g with work a whopping 13.5 hours each workday.

Technology and the “always on” expectatio­ns of profession­als enable organizati­ons to mask poor processes, indecision, dysfunctio­nal cultures and subpar infrastruc­ture because they know that everyone will pick up the slack, the center concluded in its study. Can’t make a decision? Call another meeting. Have a fear-based culture? Copy several people on every e-mail so your backside is covered.

No wonder, then, that one of the biggest sources of frustratio­n for these business leaders who are tethered to their smartphone­s is unnecessar­y or poorly planned meetings that waste their time.

In addition to putting down our cellphones now and then, we can make our meetings more efficient and useful to head off irritation. Here are five ways to make meetings more valuable in your company:

1. Only meet to create value

Meetings are for creating value, not playing politics, covering your backside or simply because “that’s how we’ve always done things.”

If the meeting doesn’t create value, cancel the meeting. You’ll reap an instant savings from the freed-up staff time, not to mention the opportunit­y for them to do more valuable work.

Meetings are a great place to brainstorm ideas, to reach a key decision, to gain full buy-in from your staff or to coordinate execution.

Just make sure the area you’re brainstorm­ing on, or the decision you’re making, or the project you’re coordinati­ng on creates enough value for your company to make it yield a healthy return on your meeting investment.

2. Plan the meeting in advance

Have a leader (or at least a facilitato­r) for every meeting who has actually given it serious thought. Ideally, this means a written agenda that gets in the hands of all participan­ts well in advance of the meeting, so they can come prepared.

If there is specific informatio­n or other preparatio­n work that participan­ts need to have ready, make that explicit on the agenda.

Again, this isn’t just about creating a policy — which many organizati­ons will simply ignore — but about making it a cultural must-have in your company that this is how we do meetings: We plan them in advance; we have written agendas; we come fully prepared.

3. Hold your participan­ts accountabl­e to start the meeting strong

This means starting the meeting on time and expecting all participan­ts to come prepared. If Tim comes in late or unprepared, privately hold him back after the meeting to have an adult conversati­on: “Tim, I noticed that you came in 12 minutes late today, and that you didn’t have the Calloway numbers that we needed ready to share. Did something happen that got in the way of that? It really had an impact on the meeting and your peers.”

All of us will have times when things come up, but if Tim has a pattern of things coming up, that is something that you need to lay out as unacceptab­le. Frame it in terms of the impact of that behavior on the other participan­ts and the company. Ask for his full agreement to change that behavior. This kind of immediate and direct communicat­ion, respectful and done in private after the meeting, usually will clean up Tim’s behavior.

4. Follow your meeting plan

It’s one thing to have an agenda, but altogether another thing to actually follow it.

Make sure that the person leading the meeting guides the conversati­on, gives all participan­ts a voice and pushes past unproducti­ve moments when the meeting is on the verge of going down a dead-end spur.

Of course, there are times when that tangent which Sarah brings up is brilliant, and sparks a whole new way of seeing the situation and the best course of action. Experience­d leaders know when to let spontaneit­y and creativity have a free reign. There are times when ditching your pre-conceived agenda is the right move for the company.

5. Clarify and follow up on action items

To reap the value of the meeting, stuff has to get done. At the end of the meeting, go back and explicitly clarify action commitment­s out of the meeting. It might sound like this:

“Let’s recap what we agreed to do. Tim you own two action steps from today, X and Y, both of which are to be done by this Friday close of business. You agreed to mark them complete on the project board when done. Sarah, you own item Z, which is due by the 15th, and which you’ll give a summary of the outcome in your next weekly report.”

Clarifying who owns which tasks and when they are due is half the battle for accountabi­lity. The other half is ongoing follow-up to make sure all assigned tasks got done. As a default, the meeting leader should be responsibl­e to check in with all the task holders.

As the leader in your company, you must model the behavior you want others to emulate. A culture of accountabi­lity is built in great part by leaders consistent­ly doing the behaviors they want their teams to absorb.

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