Legal ‘pot’ tab data: Median $647 a year

Headset Inc., a Seattle-based company that follows the cannabis industry, has determined that the average recreational marijuana consumer is a 37-year-old man who buys traditional marijuana buds.

The firm, which reviewed about 40,000 legal marijuana purchases made in Washington state from September 2014 to July 2016, found that the median amount spent by this customer was $647 annually, with an average of 19.5 days between purchases.

Though 37 is the average age of a consumer, millennials make the bulk of such purchases, it said. Just over 50 percent of recreational marijuana consumers are ages 21 to 34, Headset found. Older generations are unlikely to stop at the legal dispensary: Less than 10 percent of the purchases reviewed in the report were made by those older than 60.

Customers in their 20s spent a median of $27 per visit to a dispensary but made trips more frequently than other generations, a median of every 16 days compared with every 18.2 days for those in their 30s and 20 days for those in their 40s. The median spending per trip also increased with age, topping out at $64 for those in their 80s. The biggest median annual spenders are members of Generation X: Users in their 40s spent $823 in the past year and those in their 50s spent $753.