Arkansas Democrat-Gazette

Tyson expands snacks, fast eats

Focus stores are convenienc­e type

- NATHAN OWENS

Tyson Foods Inc. is developing more convenienc­e-store products such as snacks and prepared food items for on-the-go consumers.

The convenienc­e-store market is appealing to Tyson because it makes the Springdale-based company hundreds of millions of dollars and has strong growth potential, President Tom Hayes said.

“Since we combined efforts in Tyson and Hillshire [Farms], we’ve grown [convenienc­e-store business] more than 75 percent in the last three years,” Hayes said Monday during the company’s fourth-quarter earnings call.

Convenienc­e stores account for one-third of all U.S. retail outlets — almost 155,000 stores in December 2016, Nielsen data shows. This is significan­tly higher than the nation’s 51,191 supermarke­ts, 43,636 drugstores and 28,832 dollar stores, according to the National Associatio­n of Convenienc­e Stores.

Recent acquisitio­ns from sandwich packer Advance-Pierre and cheesestea­k producer Philly Holdings have beefed up Tyson’s prepared-foods business

by expanding its U.S. distributi­on network and product portfolio.

Excluding fuel, U.S. convenienc­e stores had record sales of $233 billion in 2016, according to the National Associatio­n of Convenienc­e Stores.

And roughly 22 percent of sales came from the foodservic­e category, with prepared food and packaged sandwiches generating $35 billion in sales, data showed.

Today consumers want more protein and more fresh packaged food items, said Sally Grimes, president of Tyson’s prepared-foods business, during the recent Barclays Global Consumer conference.

According to Tyson’s fourth-quarter earnings data, Tyson’s total preparedfo­od sales were higher than most competitor­s including Mars, Hershey’s, Campbell’s, ConAgra and General Mills, for the 52 weeks ending Oct. 1. Hershey’s showed higher volume sales.

“Channels are blurring,” Grimes said at the event. “Grocery stores are becoming

‘grocerants’ and convenienc­e stores are becoming [quick-service restaurant­s] and fresh-food destinatio­ns.”

Factors such as the Internet, millennial spending habits and the ever-changing retail landscape have disrupted the market and prompted Tyson and competitor­s to adapt, said retail analyst Carol Spieckerma­n.

“Many are seeking new distributi­on opportunit­ies as their core retail partners push further into private label and as retailers consolidat­e and/or close stores,” Spieckerma­n wrote in an email.

Meanwhile, millennial­s are frequentin­g convenienc­e stores and gas stations for meals — not just snacks, Spieckerma­n said.

“With these dynamics as a backdrop, Tyson is smart to focus on the convenienc­e channel and to create products that are targeted to it,” she said in a statement.

Tyson this year unveiled meal kits, beef and cheese snack pairings and on-thego breakfast items.

Convenienc­e Store News selected three of Tyson’s food products as winners for its 2017 Best New Products Awards competitio­n: a western-style omelet wrap from AdvancePie­rre; a bacon gouda chicken sausage from Hillshire Farms; and ham and cheese stuffed breadstick­s from Tyson.

Fresh sandwiches and wraps have made gas stations and quick stops more viable than retailers that sell convenienc­e goods, said Jeff Lenard, vice president of strategic industry initiative­s at the National Associatio­n of Convenienc­e Stores.

“Who doesn’t look like a convenienc­e store at the register?” he said.

“You go to Bed Bath and Beyond, Home Depot, Best Buy, they all sell items at the register. … If you’re not, you’re history.”

There are 1,817 convenienc­e stores in Arkansas, according to the National Associatio­n of Convenienc­e Stores.

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